No matter what you use your Jetpack-powered site for, you want it to be successful — and profitable. But making money from your site has traditionally been a challenge if you don’t have the time to set up an online store.
Well, now it’s easier to take payments for your products, services, or charity. Starting today, Jetpack Premium and Professional customers can add a Simple Payment Button to any post or page, and start taking payments with PayPal in just a few clicks.
Add a Simple Payment Button to any post or page in a few quick steps.
To add a Simple Payment Button to your site, you’ll first need to add or edit a post or page in the WordPress.com Visual Editor. Click the drop-down arrow on the left, then choose Add Payment Button.
On the new screen that appears, you’ll be asked to add details for what you’re selling, an image (if you choose to include one), price and preferred currency, and finally the email address for your PayPal account (where the money will be sent).
You can add as much or as little information as you like here — it all depends on what you’re selling.
You can also allow customers to purchase more than one of this product — for example, if you’re selling handmade goods or food. Just toggle on Allow people to buy more than one item at a time to make it happen.
When you’re finished, click Insert and the button will appear on your post or page. Don’t forget to save your changes!
Customers can use Simple Payment Buttons with a credit card, debit card, or their PayPal balance. They don’t have to have PayPal to pay you — however, you will need an account to have your payments deposited into your bank account. Sign up here to get started.
You can use Simple Payment Buttons for anything you like: to sell physical products, accept donations for a charity, or take payments for appointments online. You can also add multiple buttons to a single post or page, or use the same button in multiple locations.
Every website owner, from blogger to eCommerce entrepreneur, wants visitors to engage with their site. The longer you keep a visitor around, the more invested they become in your brand — and the more likely they are to make a purchase or subscribe to your content.
That’s why it’s important to capture their attention and keep them clicking through your site past the page they landed on.
1. Keep them reading with relevant content
A great way to keep your readers on your site longer is to entice them with more of your own content — but in a targeted way that speaks to their interests.
When a reader is already on a post, you can show them related content below to keep them clicking and reading. To do this with your WordPress site, just activate Jetpack’s Related Posts feature.
To start using Related Posts, visit Jetpack → Settings → Traffic → Related Posts and select the Show related content after posts option.
PRO TIP: It’s a good idea to always include relevant images in your posts. When you select the Show a thumbnail image where available option, your Related Posts sections will be that much more compelling.
2. Make your content easy to access
Keep your readers engaged by showing just how much there is to explore on your site at a glance. By featuring links to content in a sidebar or footer area, you can make it easy to access more posts and pages and keep your readers around longer.
Make use of your website’s real estate by adding lists and links to your content in your widget and menu areas. Widget areas could be your sidebar, footer, or other blocks of content built into the design of your WordPress theme.
Use the Top Posts & Pages Widget to promote your content with the most views. To add a widget, go to Appearance → Widgets. Then, select one of the many widget options to link to your posts and pages. You can add the Top Posts & Pages Widget, the Display WordPress Posts Widget, a Categories widget, or you could generate a tag cloud to help people find content related to specific topics.
If you’re unable to find the Top Posts & Pages Widget, make sure that you have the Widgets feature enabled from Jetpack → Settings → Writing:
PRO TIP: using Jetpack’s Widget Visibility feature, you can have complete control over where widgets do – and do not – appear across your site. This allows you to better target visitors with relevant links and content, depending on which page they’re currently browsing.
3. Highlight your content using image widgets
Another fun and effective way to advertise your content is using Jetpack’s Image widget. You can add temporary images linking to interesting posts, popular products, items currently on sale, or any content where you’re looking to drive lots of traffic.
Use this flexible feature to create your very own advertisements directly on your site. The visual cues will direct a reader’s attention to the content or products you want them to explore. This can be very useful for eCommerce sites, service providers, and websites offering special promotions.
When you add a new Image widget to your site, you can either select an image that has already been uploaded to your media library, upload a brand new image from your computer, or insert an image directly from a URL.
PRO TIP: If you need some help creating compelling promotional images or badges, we recommend checking out Canva (it’s free!). In just a few minutes – with no design experience required – you can be up and running with a beautiful design.
4. Communicate through clear navigation
It’s important to remember that if your content isn’t linked in your navigation menu or promoted on your homepage, your visitors may simply never find it. Make sure everything is easy to access bycreating custom menus in your menu or widget areas.
These could be short menus or a single complex drop-down menu. Either way, the goal is to make it easy for your visitors to navigate your site with a thoughtful and straight-forward menu structure. When your content is categorized and put on display, it becomes much more pleasant and intuitive to explore your site.
Learn how to create and customize your menus from Appearance → Menushere.
PRO TIP: While you’ll definitely want to include all of your static and important pages in your primary navigation, don’t be afraid to include links to other content that you’re trying to promote. This can include posts or even external links. If you want your visitors to see something, getting it in front of them on the home page and in the primary site navigation is really important.
Use these tips to keep your visitors engaged
Whether you run a personal website or a large eCommerce marketplace, you don’t just want traffic: you want your readers to engage with your website in a meaningful way. That’s why it’s important to reward them with relevant content that delivers on their expectations and adds value to their lives.
The more readers enjoy being on your site, the longer they’ll stay — and the more likely they will become a subscriber or customer. A proven way to build your following is to use Jetpack’s Related Posts feature, the Top Posts & Pages Widget, Image widgets, and WordPress’ custom menu feature to make it easier for your readers to engage.
What about you? What tips do you have to keep visitors on your site for longer? Share them with us in the comments.
Every single site is different: different designs, different content, different objectives and goals. But there’s one thing that is true for all of them: they need to be online! Whatever your site’s goals, you’ll only meet them if your website is accessible and running smoothly.
Almost every day, we hear from customers who use our backup service because they’ve experienced an outage in the past. They don’t want to repeat the experience of scrambling to rebuild their site again from bits and pieces of old backups, internet archives, and memory.
In hindsight, everyone says that what they should have done is invest in a backup service right away — because every site, no matter its size, design, or goals, needs to be backed up.
Continue reading → Why Every Site Should Have Backups
Jetpack 5.2 brings you a brand new contact form experience, a better explanation of our recommended features, and several performance improvements.
New Contact Form
Jetpack’s Contact Form for WordPress is one of our most popular free features. And with good reason: it’s the simplest and most effective way of enabling your readers to get in touch with you be it for praise, complaints, requests, or suggestions.
And now we’ve made it much simpler and faster to use.
The new Jetpack contact form is now easier to use.
The next time you add a contact form to a page on your site you will see a new visual interface right inside the editor instead of a popup. Enjoy a full editing experience including adding and customizing fields and labels, re-ordering them by dragging, and easily setting email subject lines and recipients.
To edit, simply click on the form itself, and hit the “edit” icon. You can edit or remove the existing fields, or add new ones by going to the bottom of the form and clicking “add field.”
Click on the contact form and then the “Edit” icon in order to add new, change the order of, or delete fields in your form.
Simply drag and drop your fields to organize their order the way you want them. Click “Update Form” at the bottom when you’re done to save your changes.
Click “Add Field” at the bottom of your new contact form to add new fields. Click “Update Form” to save your changes.
When you install Jetpack on a new site, we recommend activating certain popular features that are most valued by our users.
We’ve now improved this experience to better showcase and explain what the features and how they benefit your WordPress site.
We’ve also streamlined and reduced weight (file size) of the plugin as well as fixed bugs and introduced enhancements for stability. All these are under the hood ensuring a smoother Jetpack functioning with each version.
Full Changelog and Thanks
The changelog provides the full list of updates and changes in this release and if you have feedback please get in touch as always.
Alexandru Bucur, Anthony, Artur Piszek, Ben Lowery, Brandon Kraft, Daniel Walmsley, Derek Smart, Donncha Ó Caoimh, Drew Butler, Elio Rivero, Eric Binnion, Filipe Varela, George Stephanis, Igor Zinovyev, Marko Andrijasevic, Michael Arestad, Michael Turk, Miguel Lezama, Mohammad Jangda, Payton Swick, Richard Muscat, Rob Landers, Stephen Edgar, Thomas Guillot
Pro Tip:Personal plan customers benefit from priority support and faster assistance.