When it comes to website traffic, the more the merrier. Creating an international website to welcome visitors from around the world can result in more brand exposure and, if you have an eCommerce site, a broader customer base.

According to Internet Live Stats, there were nearly 3.5 billion global internet users in 2016. But less than 9 percent of these users were located in the United States.

You can capture a bit of that remaining 91 percent by implementing a few tips to make your WordPress-powered website easier to use, no matter where your site visitors come from. Making your site global-friendly doesn’t need to be a time-consuming or expensive effort. Begin with a few of the suggestions in this post, and you’ll be on your way.