Reach New Customers and Boost Your SEO With a Quality Blog

Continue reading → Reach New Customers and Boost Your SEO With a Quality Blog

Posted in Search Engine Optimization, Tips & Tricks | Tagged , , , , | 16 Comments

Six Newsletter Ideas to Connect With Your Readers

You just set up an email subscription sign-up form on your website. What should you do next? Email marketing can seem like an overwhelming concept for those just getting started, but it doesn’t have to be this way!

One of the most popular forms of email marketing is sharing a weekly or monthly newsletter. Let’s take a look at two of the most pressing decisions for beginners: what newsletter content should you create and how should you format it to achieve your goals?

Continue reading → Six Newsletter Ideas to Connect With Your Readers

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Using Custom Content Types with Jetpack

Jetpack’s Custom Content Types adds custom post types (CPTs) to your site, which allow you to create a new section of unique content without having to code. You can use CPTs to make your Portfolios, Testimonials, Simple Food Menus, or Comics shine. Once you distinguish your content types from regular Posts or Pages, you can use themes to present your new content types in stunning ways.

Let’s review what Custom Content Types are, their benefits, the different CPTs, and when you might use them to customize your Jetpack site.

Continue reading → Using Custom Content Types with Jetpack

Posted in Tips & Tricks | Tagged , , | 2 Comments

Repurposing Content On Your Site with Jetpack

Do you have a great site filled with useful content, but you’re not sure what to write about next? Even if you’re experiencing writer’s block, you can still make a meaningful contribution to your website by revisiting and refreshing your existing content.

Repurposing content is not only a quick way to dive into writing on days when you are suffering from a creative ebb, but can be a great and efficient way to keep your site relevant and engaging.

In fact, you might consider building out, updating, and improving your existing content, depending on what your site visitors want to be reading.

Here are some ideas for how to breathe new life into your existing content.

Continue reading → Repurposing Content On Your Site with Jetpack

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Hosting Resources Offsite Can Make Your Load Times Lightning Fast

Even the smallest delay in a web page’s loading speed can result in discouraged site visitors. According to research from Think with Google, 53 percent of mobile users will abandon a website if it takes more than three seconds to load — that doesn’t give you much room for error! If you want to attract new users and keep them engaged, it’s important to make sure that your site loads quickly.

Often times, the most engaging types of content (videos and images) slow down a site the most. Fortunately, you can host these elements offsite, on external servers, to speed things up.

Today, we will explain how you can improve site performance by moving some site elements onto faster servers, and how Jetpack can help in the process.

Continue reading → Hosting Resources Offsite Can Make Your Load Times Lightning Fast

Posted in Tips & Tricks | Tagged , , , , , | 5 Comments
Increase Your User Engagement with These Email Tips

Email Marketing Tips to Increase Your User Engagement

Every website has a purpose. Whether your site is for a family-owned bakery, a woodworking shop, or even a personal blog, it can benefit from attracting repeat visitors and increasing user engagement.

Partaking in email marketing initiatives (sending electronic messages to site visitors via email) is one of the best ways to do this, as there will be more than 3.8 billion email users before the start of 2019, according to a 2018 Radicati Group study. Imagine how many people you might be able to build relationships with through email outreach!

In this post, we’ll review why email marketing is important, how you can get started, and share some email marketing tips to help you build and maintain an audience while executing your marketing goals.

Continue reading → Email Marketing Tips to Increase Your User Engagement

Posted in Tips & Tricks | Tagged , , , | 4 Comments
Set Up a Simple Payment Button with Jetpack

Set up an Online Payment System With a Simple Payment Button

For many business owners, the incentive for creating a business website comes down to one thing: selling products or services. Typically, this is accomplished through business marketing; however, selling a product or service directly through your website can help as well. For this reason, it’s important to have an online payment system in place.

When many people think of online payment systems, the first thing that comes to mind is a full-blown ecommerce store. While this is certainly a popular option for large businesses, this type of solution can prove to be a bit overwhelming for smaller (or newer) businesses to develop themselves.

Fortunately, Jetpack developed a solution to this problem called the Simple Payment Button.

The Simple Payment Button helps you embed a payment system into your site without needing to set up a full store. This allows your customers to submit their payments with the click of a button, and you’ll receive each payment via your PayPal account.

Unsure of how to get started? Let’s review how to set up an efficient online payment system for your business using the Simple Payment Button.

Continue reading → Set up an Online Payment System With a Simple Payment Button

Posted in Ecommerce, Tips & Tricks | Tagged , , | 2 Comments
Better Social Media Sharing with Jetpack

Tips for Better Social Media Sharing

If you want as many people as possible to find your site and engage with your content, you need to make sure that your content is shared, and that those shares encourage new people to visit your site. In a world where so many people are already vying for attention on social media channels, how do you stand out?

The answer lies in optimizing your content for social media sharing, and also optimizing your shares to maximize clickthroughs.

Let’s review some tools and techniques to help you do just that.

Continue reading → Tips for Better Social Media Sharing

Posted in Social Media, Tips & Tricks | Tagged , , | 3 Comments

Enhancing the WordPress Author Page with Jetpack

If multiple contributors write for your blog, your readers might want to know more about whoever wrote the articles they’re reading. Additionally, your writers will want to get the recognition they deserve. To satisfy your readers and writers with a single solution, you might want to create a WordPress author page.

A well-crafted WordPress author page allows site contributors to present their credentials and affirms their professional clout, as they can share personal information about their writing experiences and links to their portfolios or past work.

Today, we’ll learn why author pages are beneficial, and how you can use Jetpack to create WordPress author pages that will make your contributors proud to write for you.

Continue reading → Enhancing the WordPress Author Page with Jetpack

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3 Ways to Build an Online Community

So, your new website is coming together. You found the perfect theme, added plugins that gave your site the right features, and started creating content that will keep visitors engaged.

Now it’s time to put that beautiful site to work and build an online community.

Building a community means engaging with your audience. Connect with the people interacting with your site, and you can build a loyal following that will support your brand.

Today, we will explore three ways to use your online presence to build a community, and the Jetpack tools that can help you along the way!

Continue reading → 3 Ways to Build an Online Community

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