Even the smallest delay in a web page’s loading speed can result in discouraged site visitors. According to research from Think with Google, 53 percent of mobile users will abandon a website if it takes more than three seconds to load — that doesn’t give you much room for error! If you want to attract new users and keep them engaged, it’s important to make sure that your site loads quickly.

Often times, the most engaging types of content (videos and images) slow down a site the most. Fortunately, you can host these elements offsite, on external servers, to speed things up.

Today, we will explain how you can improve site performance by moving some site elements onto faster servers, and how Jetpack can help in the process.