No matter the size of your online store, the number one way to make customers happy — and increase sales — is to help them find exactly what they want, and find it fast. This is where your search box comes in, leading visitors to the information they’re looking for without having to scroll through layers of categories or menus.
While this is good for your customers, it’s also great for you. Visitors are twice as likely to buy a product if they use search to find what they need, so a good search tool means more conversions and more sales. And quality search results engage shoppers across your whole website, giving them access to alternate products and blog posts to further increase the chance that they’ll end up making a purchase.
The key is to find the right search tool, one that provides relevant, filterable, fast results.
Enter Jetpack Search.
Continue reading → Site Search for WooCommerce: What Customers are Looking For
A “Whodunnit?” that (almost, but not really) rivals Jack the Ripper
The Sevenoaks Bookshop in England is about as far from a Barnes & Noble or Amazon as you can get.
Continue reading → How Jetpack Backup Saved the Day for a Community Bookshop in the UK
If you’re selling products on your WordPress site with WooCommerce or another ecommerce plugin, you may not yet be aware of the benefits of also using Jetpack. After all, if you already have a lot of extra plugins and extensions, you may be a little wary of adding another.
But there are plenty of reasons to add Jetpack into the mix. With a few smart choices and tweaks to settings, this toolkit can quickly boost your store’s performance, content, and sales — all without adding any extra strain on your server.
Let’s take a look at how some of Jetpack’s features can improve your online store’s product pages, which will help you increase engagement with potential customers and ultimately boost your sales.
Continue reading → How Jetpack Can Improve Your Ecommerce Product Pages