Customize the Newsletter experience

Go to Jetpack → Newsletter → Settings to customize your newsletter. The Newsletter dashboard is split into three tabs and opens on the Overview tab:

• Overview: view a summary of your newsletter. During newsletter setup, the tab shows a checklist of setup steps. Once the Get your first 3 subscribers and Send your first newsletter steps are done or skipped, Overview shows subscriber stats instead.
• Subscribers: view, add, and manage your subscriber list.
• Settings: customize how your newsletter looks, who can subscribe, and what subscribers receive.

All options described in this article live under the Settings tab.

Email configurationMD

The email configuration settings control the byline, sender name, and reply-to options in your Jetpack Newsletter emails. To add featured images or choose between the full post and an excerpt, see Customize the content of new post emails.

Email bylineMD

Customize the byline displayed in your newsletter emails. These options allow you to configure author avatar, author display name, and the post date.

Setting options:

1. Show author avatar on your emails: Display the author’s avatar image (via Gravatar). We use Gravatar to associate an avatar image with your primary email address. Toggle this option on to display the author’s avatar in your Newsletter. From this section, you can choose the option to update your Gravatar, which will redirect you to your Gravatar profile.
   
2. Show author display name: Show the author’s name. Toggle this option on to show the author’s display name in your Newsletter. You can adjust user display names on your Users page in WP Admin.
   
3. Add the post date: Include the post date. Toggle this option on to include the post date in your Newsletter. You can customize the date format in WP Admin, at Settings → General → Date Format.

The Preview section at the top updates in real-time as you toggle different options on or off.

Sender nameMD

The sender name is the „From“ name subscribers see in their inbox, such as your newsletter’s name or the author’s name. To set it, follow these steps:

1. Go to Jetpack → Newsletter → Settings in WP Admin.
2. In the Sender settings card, enter a name in the „Sender name“ field.
3. Click the Save button.

If you leave the field blank, emails use your site title. To change the site title, go to Settings → General in WP Admin.

Reply-to settingsMD

By default, replies are not allowed. However, you can give your subscribers the ability to reply to your Newsletter by enabling the option under the Reply-to settings section. You have three options:

1. Replies are not allowed
2. Replies will be a public comment on the post – replies are posted to the blog post as pending comments.
3. Replies will be sent to the post author’s email – replies are sent to the post author’s email address.

Email defaultsMD

The Email defaults card on the Settings tab controls whether new posts are set to email your subscribers when you publish them.

To email new posts by default, turn on the „Email new posts to subscribers by default“ toggle. Jetpack saves the change right away.

When the toggle is on, the newsletter option is already selected each time you publish a post. To publish one post without emailing it, turn that option off in the editor’s newsletter panel before you publish. When the toggle is off, select the newsletter option in the editor for each post you want to email.

To choose whether emails include the full post or an excerpt, use the Email content card instead. See Content.

Incorrect name showing when receiving NewslettersMD

Jetpack Newsletters are sent from donotreply@wordpress.com. If your newsletter appears to come from a different name than expected, your email client may have a saved contact associated with donotreply@wordpress.comunder a different name.

When this happens, the saved name will override the default sender name.

How to Fix:
• Check your saved contacts for an entry with donotreply@wordpress.com.
• Delete the saved contact.
• Future newsletters should now display the correct sender name.

Confirmation email MD

The confirmation email is sent to people who do not have a WordPress.com account, in order to confirm their email address is valid. It cannot be customized.

If someone already has a WordPress.com account and subscribes to a new blog or newsletter, they will not receive the confirmation email.

Welcome email messageMD

When someone signs up for your blog or newsletter, after they have a confirmed email address, they will receive a welcome email.

To change the message that new subscribers see in the welcome email, follow these steps:

1. Go to Jetpack → Newsletter → Settings.
2. Scroll down to the Welcome email message section and edit your message. You can use plain text; HTML tags aren’t allowed with the exception of the <a> tag.
3. Save settings.

If your subscribers do not receive a welcome message upon confirmation, please contact support.

Customize the subscribe modal headingMD

When the Subscribe block uses the button-only style, clicking the button opens a subscribe modal.
The „Subscribe modal heading“ setting controls the text shown at the top of that modal, specifically the sign-up step where visitors enter their email address.

1. Go to Jetpack → Newsletter → Settings in WP Admin.
2. In the Subscribe modal heading card, enter the heading text you want visitors to see.
3. Click the Save button.

If you leave the field empty, the modal uses the default heading. This setting only affects Subscribe blocks that are set to the button-only style.

Add Subscriber Login Block to site navigationMD

Effortlessly incorporate the Subscriber Login block into your site navigation.

Once enabled, the Subscriber Login block will seamlessly integrate into your navigation, enhancing user experience and accessibility. The login link is located at the top right end of the screen.

If you want to tweak the appearance or functionality of the Subscriber Login block, click on the „Preview and edit“ link to access customization options. From there, you can adjust styles, modify labels, and make any other desired changes to suit your preferences.

You can read more about that on the dedicated Subscribers Login Block page.

Please note: The Subscriber Login block feature is currently available exclusively for block themes and requires WordPress Core version 6.5 or higher.

Enable a subscriber pop-up for your postsMD

Enhance reader engagement by adding a subscription form pop-up to your posts.

Go to Jetpack → Newsletter → Settings to access the Subscriptions section, where you can manage various locations that offer visitors the option to subscribe to your site:

• Add the Subscribe block at the end of each post.
• Show subscription pop-up when scrolling a post.
• Subscription overlay on homepage.
• Floating subscribe button on site’s bottom corner.
• Add the Subscribe block to the navigation.
• Enable the “subscribe to site” option on your comment form.
• Enable the “subscribe to comments” option on your comment form.

Remember to click the Save settings button to save your changes.

Where and when the subscriber pop won’t showMD

• Note that the pop-up is designed only for posts. It will not appear on pages or custom post types. Instead, you can use the Subscribe Block to add a subscription form to a page.
• Posts containing a Paid Content Block or a Paywall Block will also not display the pop-up.
• The pop-up will not show for logged-in users.
• The pop-up will not show for 24 hours after being dismissed.
• The pop-up will not show if the user has already subscribed.

Edit the subscriber pop-upMD

If you are using a block theme, you can preview and customize the pop-up in the templates editor. You can access this feature via the Preview and edit the pop-up link located beneath the Enable subscriber pop-up toggle. This option is exclusive to block themes.

Add and customize the Subscribe BlockMD

Customize the content of new post emailsMD

You can customize some basic features of the emails we send when you publish a new post. There isn’t currently a way to customize the style/branding of the emails.

ContentMD

Choose whether new post emails include the whole post or an introduction to it:

1. Go to Jetpack → Newsletter → Settings in WP Admin.
2. In the Email content card, under For each new post email, include, select the „Full text“ or Excerpt option. Jetpack saves your choice right away.

The two options work like this:

• Full text: the email contains the entire post as it appears on your site.
• Excerpt: the email contains an introduction to the post and a link to read the rest on your site. If the post’s Excerpt field is empty, the email uses the first 350 characters of the post. If the field has text, the email uses that text. You can also use Jetpack AI to write excerpts.

This setting doesn’t change your RSS feed. To change what the feed shows, go to Settings → Reading in WP Admin.

To set where the email stops for one post, add a More block. Everything above the More block appears in the email, followed by a link to keep reading on your site. Everything below it appears on your site only.

To preview the newsletter email, you can use the preview option in the built-in „post preview“ dropdown from the WordPress Editor.

Featured ImagesMD

Include your post’s featured image at the top of the post notification email.

To add the featured image to new post emails, follow these steps:

1. Go to Jetpack → Newsletter → Settings in WP Admin.
2. In the Email content card, turn on the „Include the post’s featured image in the new post emails“ toggle. Jetpack saves the change right away.

Emails don’t show featured images while your site is private, because the images can’t load from outside your site. The Email content card shows a notice about this until the site is public.

Site Icon in the email headerMD

The image next to your site name at the top of each newsletter email is your site’s Site Icon. To change it, go to Settings → General in WP Admin and choose a new image under Site Icon.

Jetpack Newsletter emails are sent from WordPress.com, so Jetpack syncs your Site Icon there first. A new icon appears in your emails once that sync has run, which needs your site to stay connected to Jetpack.

If your site has no Site Icon, or your site is private, the email header shows only your site name. Email clients can’t load images from a private site.

The header image is not your Gravatar. Gravatar supplies only the author image in the byline. See Avatar or Profile Picture.

Avatar or Profile PictureMD

To change the email author image, add a Gravatar for each author on the site. You can make it one brand image, like your site logo, if you want to make the avatar consistent.