Automatic Website Backups: The Ultimate Guide by Backup Experts

“Always back up your data.” 

You’ve undoubtedly heard this advice time and time again. But when you’re running a business, the urgent often supersedes the important. You’re busy grappling with day-to-day challenges and this crucial advice goes ignored. 

It’s not until disaster strikes — a malware attack, a server crash, or even simple human error — that the hard truth sinks in.

Imagine losing all your website data and content in a single swoop. All the blood, sweat, and tears poured into creating your unique online presence, gone. It’s not just about the time, energy, and resources you’ve invested; it’s about your reputation, customer trust, and business continuity.

Enter Jetpack VaultPress Backup, a powerful, intuitive, and automated solution designed to safeguard your site against this kind of catastrophic event. With VaultPress Backup, you don’t just get an important business tool; you get peace of mind and the ability to bounce back, even in the face of disaster.

What are automatic website backups?

Automatic website backups are your website’s safety net. They’re essentially a complete copy of your website, including your database, themes, plugins, posts, comments, and everything in between. In the case of VaultPress Backup, the files are stored in a secure, off-site location. 

The “automatic” part is crucial here, as it means that these backups are created without any manual intervention and are ready to be restored at a moment’s notice.

What are the benefits of automatic backups?

1. Reduced liability

At first glance, backups might just seem like an additional expense. But when you factor in the potential cost of data and content loss — the time spent reconstructing your site, the loss of customer trust and potential business, and the technical expertise needed for recovery — the investment in an automatic WordPress backup solution like VaultPress Backup is a drop in the ocean.

2. Convenience

With automatic backups, there’s no need to mark your calendar or set reminders. Once VaultPress Backup is configured, every update or change is saved in real time, without any effort on your part. It’s all the convenience of “set it and forget it.” 

3. Enhanced security

Website security is an ongoing battle. Despite your best efforts, threats can find a way through your defenses. Automatic backups ensure that even if your site is compromised, you can quickly revert to a secure, uncompromised version.

4. Protection from data loss

From human errors and hardware failures to cyberattacks and natural disasters, data loss threats are varied and unpredictable. Automatic backups offer a robust safety net, protecting against these scenarios.

5. Reliability

With an automatic backup solution like VaultPress Backup, you get consistent, reliable backups. There’s no risk of forgetting a backup or a manual process failing.

6. Fast disaster recovery

The faster you can get your site back up and running after a disaster, the less damage done to your business. With an automatic backup, you can quickly restore your site to its pre-disaster state.

7. Scalability 

As your website grows, so does the amount of data and content you’re storing. An automatic backup solution can easily scale with your needs, ensuring all your information is protected.

8. Regulatory compliance and legal protection

In many sectors, maintaining regular backups is not just best practice; it’s a legal requirement. Automatic backups can help you meet these requirements with minimal effort.

9. Peace of mind

There’s a tranquility in knowing that your data is safe no matter what. With automatic backups, you have that peace of mind.

How do automatic backups differ from manual backups?

With a manual backup process, you’re in the driver’s seat. You decide when to back up your data, what to back up, and where to store it. On the surface, it might seem like a good thing — after all, who knows your website better than you? But we’re human, and with our human tendencies come oversights, procrastination, and plain old forgetfulness.

Here’s where automatic backups swoop in to save the day. With a tool like VaultPress Backup, your site is backed up regularly, without any work on your end. It’s a hands-off approach that offers a higher degree of consistency, accuracy, and reliability. While you’re focusing on growing your business, your backup solution is quietly working in the background, securing your website data and content.

Common misconceptions about automatic backups

1. “I don’t need backups; my host provides them.”

It’s true that many web hosts provide backups. Unfortunately, these are typically infrequent and may not cover your entire site. Plus, in many cases, backups are stored on the same server as your site. This means that if your site is compromised due to a hack, your backups could be, too. Not to mention, restoring these backups can be complicated and time-consuming.

2. “My site is too small for backups.”

No website is too small for backups. If it’s important to you or your business, it’s worth protecting.

3. “Backups are too complicated for me.”

With an intuitive solution like VaultPress Backup, setting up automatic backups is a breeze. It’s designed to be user-friendly, even for those with minimal technical knowledge.

4. “Backups slow down my website.”

A well-optimized backup solution won’t hinder your website’s performance. VaultPress Backup, for instance, is designed to work quietly in the background, without diminishing your site’s speed or user experience.

How to choose the right backup solution

The right solution for your business should include several features: real-time backups, full-site coverage, off-site backup storage, easy restoration, and a secure environment. Beyond these, you should consider factors like scalability, cost, customer support, and compatibility with your website platform.

Introducing Jetpack’s VaultPress Backup plugin

VaultPress Backup, developed by the trusted team behind, is designed with these factors in mind. It’s more than just a backup tool — it’s a comprehensive security solution for your WordPress site.

Features and benefits of VaultPress Backup

VaultPress offers real-time backups, ample storage space, and easy restoration. It can also be bundled with WordPress security features like malware scanning, spam protection, and brute force attack protection. The plugin also provides a seamless experience for WordPress users.

How VaultPress Backup works

VaultPress Backup runs in the background, automatically backing up your website data every time something happens on your site — an update to a page, a new order, a new comment, and more. It stores these backups securely off-site, ready to be restored whenever needed. And with Jetpack’s team of Happiness Engineers, you’re never alone in your data protection journey.

How to set up up automatic, real-time backups with VaultPress Backup

Setting up VaultPress Backup is straightforward. Once you’ve purchased a plan, you’ll need to install and activate the plugin, connect to your account, and activate VaultPress. It’s a set-and-forget solution — the plugin will automatically start backing up your site. Here’s a step-by-step walkthrough of the easy setup procedure:

1. Go to Plugins → Add New in your WordPress dashboard. Search for “Jetpack VaultPress Backup” and click Install Now → Activate.

Jetpack VaultPress Backup plugin

2. There, you’ll see a prompt to set up Jetpack VaultPress Backup. Click Set up Jetpack.

option to set up Jetpack

3. Click Approve to connect your site to There, you can log into an existing account or create a new one. 

4. There will now be a table with several options for plans. Choose the one that best fits your needs and continue through the checkout process.

plans available with Jetpack Backup

And that’s all there is to it! Once VaultPress Backup is set up, your backups will start running automatically.

How to quickly restore a backup with VaultPress Backup

With VaultPress Backup, restoring a backup is as easy as creating one. Simply choose the time to which you want to revert, and click Restore. VaultPress will take it from there, restoring your site to the state it was in when the backup was created. Here’s a step-by-step walkthrough of the restore procedure:

1. Go to and click on your Activity Log.

2. Now, you can filter by activity type or date range to find a specific restore point.

backup filter for date range

3. Click Actions → Restore to this point. 

option to restore a backup

4. You’ll see a list of items that you’d like to restore. In most scenarios, you should leave them all checked. Click Confirm Restore.

options of what to restore with VaultPress Backup

And your backup will start! Keep track of the restore progress on this same page, or just wait for a notification when the restoration is complete.

Best practices for website backups

1. Create backups in real time

In the digital world, a lot can happen in a short span of time. That’s why real-time backups, like those offered by VaultPress Backup, are crucial. They ensure that even the most recent changes to your site are saved and protected.

2. Store backups offsite for disaster recovery

Storing backups on the same server as your website is a risky move. To ensure your backups are safe from server crashes or data breaches, it’s crucial to store them offsite, just like VaultPress Backup does.

3. Store backups in an ultra-secure environment

Your backups are only as good as the security protecting them. With VaultPress Backup, your site’s files are stored in a secure environment, protected against threats and breaches.

4. Have a fast backup restoration procedure

When disaster strikes, every second counts. An efficient, straightforward restoration procedure can make the difference between a minor hiccup and a major catastrophe. VaultPress Backup’s one-click restore feature ensures that you’re back in business in no time.

Frequently asked questions about automatic WordPress backups

What is the difference between manual backups and automatic backups?

Manual backups involve a hands-on approach where you’ll manually create a copy of your site’s data and store it yourself. This process might involve navigating your site’s control panel, finding the appropriate option to download your site data, and saving it to a secure location of your choice.

In contrast, automatic backups, like those performed by VaultPress Backup, happen without any intervention on your part. Once set up, they automatically save a copy of your site data at regular intervals or in real-time, depending on the tool you choose. You won’t need to remember to back up your data or worry about storing it securely.

How often should I schedule automatic website backups?

The frequency of your backups will largely depend on how often your website changes. However, most sites should opt for real-time backups so that every change is saved as it happens, and you never lose a moment on your site.

For less frequently updated sites, daily backups might suffice. But remember, more frequent backups provide a more up-to-date safety net in case of data loss.

How long does it take to restore a backup using VaultPress Backup?

The duration of restoring a backup using VaultPress Backup depends on the size of your website and the speed of your server. However, VaultPress Backup aims to make this process as swift and seamless as possible. Once you initiate a restore, it goes to work immediately. For an average-sized website, the restoration can typically be completed within minutes.

What happens if my website is compromised or hacked? Can I restore a clean backup?

Yes, VaultPress Backup has you covered. If your site is compromised or hacked, you can select a backup version from before the breach occurred and restore your site to that state. By doing this, you’re essentially turning back the clock to a point when your site was safe and clean, thus eliminating any malicious alterations made by the hackers.

Can I use VaultPress Backup with non-WordPress websites?

VaultPress Backup is tailor-made for WordPress sites. It’s designed to work seamlessly with the WordPress ecosystem, backing up everything from posts, comments, and media files to your themes, plugins, and settings. As such, it does not support non-WordPress sites.

How secure is the backup data stored with VaultPress Backup?

Security is at the core of VaultPress Backup. Your data is stored on servers that are highly secure and monitored 24/7. These servers are designed to protect against unauthorized access and are equipped with multiple layers of protection to safeguard your data. 

Are there any known conflicts between VaultPress Backup and other plugins or themes?

VaultPress is developed by the same team behind, and is designed to work seamlessly with most plugins and themes. However, if you encounter any issues, Jetpack’s Happiness Engineers are ready to assist you.

Who created VaultPress Backup?

VaultPress Backup was created by Automattic, the same experienced team behind, WooCommerce, Jetpack, and many other widely-used WordPress products. The team’s in-depth experience with WordPress allows them to create a backup solution that integrates seamlessly with WordPress, providing a smooth and reliable experience.

VaultPress Backup: Real time, automated backups for WordPress

Data protection should not be an afterthought — it’s an essential part of running a successful website. 

VaultPress Backup offers WordPress site owners a powerful, convenient, and reliable solution for data protection. Whether you’re a small business owner managing a single site, or a larger organization overseeing multiple WordPress sites, VaultPress is ready to safeguard your online presence. 

Remember, there’s no such thing as a small disaster when it comes to data loss. 

VaultPress Backup is more than just a backup solution. It’s a commitment to protect the website that represents your business, your livelihood, and your passion. With the Jetpack team standing by to support you, you’re never alone in this journey.

You have the power of automatic backups, real-time updates, and the peace of mind that comes with knowing your website data is safe, secure, and ready to be restored at a moment’s notice.

So take the leap. Leave behind the uncertainty and stress of manual backups, and step into the future with VaultPress Backup. 

Learn more about VaultPress Backup here:

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Jen Swisher profile

Jen Swisher

Jen is a Happiness Engineer for Jetpack. She has been working with WordPress and Jetpack for over a decade. Prior to starting at Automattic, Jen has helped small businesses, local non-profits, and Fortune 50 companies create engaging web experiences for their customers. She is passionate about teaching others how to create on the web without fear.

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