CRM or CDP? It’s a puzzle that has left many business owners scratching their heads, wondering which software is the golden ticket to superior customer relationships and data-driven decision-making. If you’ve found yourself knee-deep in research, comparing the pros and cons, you can rest a bit easier. This article has what you need.
Today, we’ll delve into the nitty-gritty of CRM and CDP software, untangle their complex webs, and shed light on their core differences.
By the end of this guide, you’ll have a clear roadmap to select the best tool for your business. And for WordPress users, you’ll get the inside scoop about Jetpack CRM — a tool that could change your entire perspective for the better. Let’s go!
Continue reading → CDP vs CRM: Key Differences Explained and Which to Choose
Whether you’ve been working in the WordPress community for a while or are new to the platform, you’ve probably heard the term “block themes”. Perhaps you’re currently using a classic theme on your site and are curious about switching to a block theme. Or maybe you’re not sure where to start when it comes to choosing a theme to begin with.
So let’s dive into the topic of block themes. In this post, we’ll talk about what they are and explore their benefits. Then, we’ll briefly touch on how to switch to a block theme, see some examples, and learn how to set up and use a block theme.
Continue reading → Block Themes: The Key to Full Site Editing in WordPress
As we immerse ourselves in business growth and customer relationship management (CRM), we’re confronted by a kaleidoscope of tools and technologies, each promising to propel us to new heights. But among these, CRM software stands out.
Why? Because it’s at the heart of many successful businesses. It keeps companies connected to their customers and allows organizations to understand consumers in ways we couldn’t have imagined just a few decades ago.
Let’s embark on a deep dive into CRM systems and, in particular, Jetpack CRM, a robust open-source solution with a wealth of benefits, designed for WordPress sites.
Continue reading → The Different Types of CRM Software and Which to Choose
In the business sphere, there’s a never-ending quest for customer satisfaction and loyalty. And when consumers are inundated with fast-paced technology and instant gratification, managing customer relationships and ensuring satisfaction is more vital than ever. Customers expect personalized experiences, timely responses, and stellar service.
This is where a customer relationship management system (CRM) steps in, acting as the backbone of modern customer-focused businesses. But what are the real benefits of a CRM? Do the advantages justify the cost, and what are the potential drawbacks? How do you effectively leverage a CRM to propel your business to new heights?
In this comprehensive guide, we’ll explore these questions, focusing on the core features, use cases, and pros and cons of CRMs. We’ll also put the spotlight on a particular tool, Jetpack CRM, which brings something unique to the table for businesses that use WordPress as their website platform.
Continue reading → What Are the Benefits of a CRM? An In-Depth Look at the Use Cases, Pros, & Cons
Posted in Grow, Learn
When generative artificial intelligence (AI) technology was announced at the end of 2022, the world reacted with excitement, fear, concern, and many innovative ideas. While a lot of people have tinkered with this new technology, few have incorporated AI content writing tools into their daily work effectively and efficiently.
In many ways, the technology is still in its infancy. Those professionals who are using AI tools for content writing are often relying on them only as a starting point, refining the output to sound more human and ensuring that all facts are correctly portrayed. That said, AI writing tools can certainly reduce the time it takes to conduct initial research and create a first draft.
According to Forbes Advisor, 97 percent of business owners believe AI content writing tools will help their company, with one in three organizations planning to use such tools to create website content in the near future.
Many new AI writing tools have emerged in the market in recent months, and this guide reviews some of the best ones, along with their features, pros and cons, ease of use, and pricing details.
Continue reading → The 10 Best AI Writing Tools for Content Creation
Businesses — big and small — are constantly working to connect, engage, and build relationships with their audiences. To be effective, efforts have to span across various channels, mediums, and technologies. It’s a lot to manage!
Amidst this flurry of activity, two tools have become indispensable: customer relationship management (CRM) software and a content management system (CMS).
These might sound complex, but their essence is simple — they’re platforms designed to streamline specific aspects of your business operations.
The differences between the two, and how they can complement one another, often cause confusion. So we’re here to walk you through the world of CRMs and CMSs, exploring their definitions, benefits, and potential to drive your business forward.
Continue reading → CRM vs CMS: Exploring the Differences & How They Work Together
Posted in Grow, Learn
Life is an assortment of choices, and the same thing goes for the business world. Every day, we’re faced with decisions that shape the trajectory of our businesses. And one of the biggest ones for a company — whether it’s a start-up or a multinational corporation — is the selection of software systems to manage operations.
In the realm of business management software, two terms often float around: CRM (customer relationship management) and ERP (enterprise resource planning). Each of these has a role to play, and they can be as different as apples and oranges. So, let’s delve deep into these systems, understand their unique features and benefits, and most importantly, learn how to choose the right one for your business.
Continue reading → ERP vs CRM Systems: Understanding the Key Differences
If you’re a WordPress developer or site owner, you’ve undoubtedly heard a lot of praise surrounding the Site Editor. This powerful tool enables users to edit every single component of their site — from headers and footers to templates — using blocks.
To take advantage of the Site Editor, however, you’ll need to have a block theme installed and activated on your site. The process of switching from a classic theme to a block theme may seem complicated, but will be more than worthwhile, whether you’re working on your own site or improving a client’s.
Let’s explore why you might want to switch to a block theme and how you can do so safely and efficiently.
Continue reading → How to Switch from a Classic Theme to a Block Theme in WordPress
WordPress has built a strong reputation of trust, ease, and adaptability, cementing its role as the backbone of countless websites. But even the most stable platforms aren’t immune to issues.
The reality is that site owners can make mistakes, websites can be hacked, and servers can crash. And if any of these things happen, you could experience downtime, hassle, stress, compromised data, lost sales, and more.
But this is where a WordPress backup service can save the day. While insurance can help compensate you for a loss, it can’t change whatever hiccup caused the damage. The right WordPress backup plugin allows you to essentially go back in time and return things to the way they were before, before anything went wrong.
But how do you choose the best solution?
Continue reading → WordPress Backup Services: How to Choose the Best Solution
Choosing the right web host is one of the most important steps when launching a site. If you plan on using WordPress, you’ll want to opt for a service that’s tailored to this platform.
Fortunately, there are many companies that offer top-notch managed WordPress hosting. When you sign up for this service, the web host will handle all essential tasks for you, including updates and software configuration. This leaves you with more time to work on your passion.
In this article, we’ll go through a managed WordPress hosting comparison and the service works. We’ll also show you how to pick the right web host and review some of the best providers on the market. Let’s get started!
Continue reading → The 10 Best Managed WordPress Hosting Providers in 2023