Picture this: Your eCommerce business is five years old. Sales are in six-figures for the third year in a row. Your dream is becoming a reality.
But then, an employee comes to you: customers are saying that they see an “insecure” notice when they visit your site. They’re afraid to place orders. You rush to fix things as soon as possible, which requires contacting your web host over the phone and trying to untangle the mess. You need to revert back to a secure and functioning version of your website before your company’s reputation is damaged any further. Unfortunately, that’s going to take some time.
Even the smallest delay in a web page’s loading speed can result in discouraged site visitors. According to research from Think with Google, 53 percent of mobile users will abandon a website if it takes more than three seconds to load — that doesn’t give you much room for error! If you want to attract new users and keep them engaged, it’s important to make sure that your site loads quickly.
Often times, the most engaging types of content (videos and images) slow down a site the most. Fortunately, you can host these elements offsite, on external servers, to speed things up.
Today, we will explain how you can improve site performance by moving some site elements onto faster servers, and how Jetpack can help in the process.
Continue reading → Hosting Resources Offsite Can Make Your Load Times Lightning Fast
Creating and managing a website is easier than it once was, but things still go wrong. Sites still get hacked. Updates might break certain features or bring entire websites down. Mistakes get made, sometimes right before a really important, high-traffic day.
To avoid these situations, making a backup of your site on a regular basis is critical. It’s even more important to ensure that this backup happens outside of your host. But many of us are guilty of failing to prioritize this important task. You may already have backups, but are they stored in a safe location?
In this post, we’ll cover why you need to perform regular backups, why they should be made offsite, and offer a solution so that you won’t have to worry about losing your data in the event of a mistake or emergency.