The 10 Best WordPress Analytics & Statistics Plugins (Free and Paid)

WordPress analytics plugins enable you to track key metrics like page visits and traffic sources. But every website owner has different goals, so what works for one site might not work for another.

On this page, we’ll discuss the reasons to install an analytics plugin on WordPress. Then, we’ll show you what to look for in an analytics tool, and explore ten of the top options. Let’s get started!

Why install an analytics plugin on WordPress?

A WordPress analytics plugin helps you understand how your site performs and how your audience interacts with your content. With this information in hand, you can optimize certain parts of your website to improve its performance. 

Without analytics, you’re essentially taking a guess at what should be improved and what can stay the same. But with the right tool, you’ll gain more empirical, data-driven insights and suggestions for enhancing your website.

The top ten analytics plugins for WordPress

Now that you know what to look for in a WordPress analytics plugin, let’s explore ten of the best options for your website.

1. Jetpack Stats

Jetpack Stats delivers powerful but simple statistics that are easy for beginners to understand. It forms part of the Jetpack suite of tools, run by Automattic — the people behind WordPress.com. 

Jetpack Stats enables you to explore real-time data on likes, comments, and visitors. You can also measure clicks, downloads, and video plays, which is great if you have a media-based site.

Plus, you’re able to see which authors are creating your most popular posts and monitor your content creation habits and trends over the year.

Key features

• Real-time data on visitors
• Top-performing content data
• Traffic referral sources
• GDPR compliance
• WooCommerce integration
• Jetpack Ads integration
• Blaze integration
• Jetpack Social integration to view follow counts
• Weekly and yearly trend reports
• UTM tracking
• Author metrics
• An intuitive statistics dashboard
• Priority support 

Pros

• Free version available
• Simple setup
• Easy to use
• Reputable company
• Lots of integrations 

Cons

• Priority support not available with the free plan

Ease of use

With a simple setup process and a clean user interface, Jetpack Stats is very easy to use. 

You can install and activate the plugin right in the WordPress dashboard. Then, go to My Jetpack → Stats to see a summary of activity on your site. Beyond this, you can dive deeper into specific categories like traffic, insights, ads, and subscribers.

Pricing details

You can try out basic features on a free plan and personal sites can access advanced features at a price of their choice (“pay what you want”). Commercial sites who want advanced features require a subscription plan with prices starting at $8.90 a month.

Best for

Jetpack Stats is a complete analytics solution with an easy setup process, an intuitive dashboard, and priority support. It’s great if you run a personal site, and you need a free solution, but it’s also a powerful plugin for businesses that need more features.

2. MonsterInsights

MonsterInsights offers form tracking, WooCommerce analytics, event tracking, and more. Like Jetpack Stats, it provides real-time analytics and is GDPR-compliant, which is necessary if you have any European visitors.

You’ll get access to a user-friendly dashboard, where you can see statistics from the last month or week. Important metrics like revenue and conversions are highlighted to facilitate quick scanning.

Most of your site’s analytics — including visitor age, device breakdown, and session history — are displayed visually. This makes reports easy to understand. 

The tool integrates with popular plugins like WooCommerce, MemberPress, Easy Digital Downloads, and more.

Key features

• Google Analytics tracking and dashboard
• Real-time statistics
• Page-level analytics
• GDPR compliance
• Affiliate and link tracking
• Form conversion tracking
• Custom tracking (for authors, categories, etc.)
• Site notes to identify trends and patterns
• Video engagement metrics
• WooCommerce support
• Growth tools, like a headline analyzer

Pros

• Simple setup
• Visual reports
• Lots of integrations
• Quality support

Cons

• Premium plans are relatively expensive
• Some features (like custom dimensions and event tracking) come with a learning curve

Ease of use

Like with Jetpack, you can install and activate MonsterInsights directly through the WordPress dashboard. Many of the plugin’s tracking capabilities depend on Google Analytics, so you’ll also need to connect to your GA account.

The plugin offers detailed reports, real-time analytics, and a user-friendly dashboard. But things can get a bit clunky when you dive deeper into Google Analytics data.

Pricing details

You can use a limited version of MonsterInsights for free. If you want to access custom dimensions, ecommerce tracking, and page speed reports, you’ll need the premium plugin. 

Plans start at $249 per year, but you can get the first year at a discounted rate of $99.60.

Best for

MonsterInsights is great for ecommerce websites, but you’ll need a premium plan to access this feature. Therefore, it’s best for users who have a larger budget to spend on a WordPress analytics tool. 

3. Analytify

Analytify is a Google Analytics plugin for WordPress sites. As with MonsterInsights, you’ll need the paid plugin to unlock advanced features like real-time statistics. That said, if you have a simple website like a small blog, the free plugin should suffice.

Analytify aims to make it easier to understand Google Analytics data. Therefore, it’s a great option for non-technical users who are looking for a quick way to analyze traffic.

A stand-out feature of Analytify is that you can view stats on the front end of your site, without needing to go to the WordPress dashboard. And, there are plenty of add-ons available to extend the base functionality, including author tracking, form tracking, and WooCommerce tracking.

Key features

• Support for eight languages
• Real-time reporting
• Social media statistics
• Front-end tracking reports
• Campaigns statistics
• Custom dimensions
• Form tracking
• A dashboard widget
• GDPR compliance
• Automated email reports

Pros

• Excellent customer support
• Quick and easy setup
• Customizable with add-ons

Cons

• Very expensive if you require WooCommerce tracking
• GDPR compliance isn’t as comprehensive as other options (it can’t keep personally identifiable information out of your GA account)

Ease of use

Setting up the plugin works similarly to MonsterInsights. You’ll need to authenticate your Google Analytics account, but it’s recommended that you use your own custom API keys, which means you’ll also need Google Search Console.

Pricing details

There’s a limited free version of Analytify, but you can also upgrade for more features and add-ons. 

Paid plans start at $75 a year. If you require WooCommerce support, you’ll need the Conversion plan, which costs $199 per year.

Best for

The free Analytify plugin is best for small websites and blogs. It’s also a good choice for multilingual websites, since it’s available in different languages.

4. GA Google Analytics

If you’re looking for a free WordPress analytics plugin, GA Google Analytics is a great option. It’s particularly suited to beginners who are looking for a simple way to track basic user data and don’t need a solution that comes with advanced features or integrations.

The plugin is lightweight, so you don’t need to compromise on website performance. Plus, it’s still somewhat customizable with the Pro version. You can add your own custom markup, disable tracking on certain users, configure multiple tracking codes, and more. 

GA Google Analytics offers some of the most affordable premium plans compared with other WordPress analytics plugins.

Key features

• Supports display advertising
• Supports enhanced link attribution
• Supports IP anonymization
• Supports custom tracker objects
• Provides a live preview of tracking codes
• Supports multiple tracking codes
• Customizable tracking (e.g. disable tracking on certain users or posts)
• A visitor opt-out box
• GDPR compliance

Pros

• Quick and easy setup
• Extensive documentation and tutorials
• Priority help and support
• Affordable plans

Cons

• Doesn’t provide any built-in integrations (except Google)
• Limited just to Google Analytics tracking

Ease of use

The setup process for GA Google Analytics is very straightforward. All you need is a GA account. Then, you can enter your tracking ID in the plugin’s settings. 

When it comes to support, you’ll find lots of documentation and tutorials. Plus, the developer is very responsive in support forums.

Pricing details

You can use GA Google Analytics for free, or upgrade to the Pro version from $20 a year (or $40 for a lifetime license). 

Best for

This plugin is best for very simple sites like portfolios or personal blogs. 

5. HubSpot

HubSpot is a customer relationship management (CRM) platform that also offers powerful growth and marketing tools. Therefore, it’s a great option if you already use certain HubSpot services.

It also makes a good choice if you want to track sales and customer service performance to get a holistic view of your overall business strategy. Besides WordPress analytics, you can monitor your forms, popups, live chat conversations, email follow-ups, and more.

This makes it possible to see how your business is performing across all touchpoints. And if you need more, HubSpot integrates with tons of tools, including social media networks, email marketing programs, ecommerce platforms, event scheduling software, and more.

Key features

• Flexible dashboards (e.g. for different team members)
• A dashboard template library
• A drag-and-drop layout editor
• Advanced reporting permissions
• Customizable reports
• Real-time analytics
• AI-generated recommendations
• Integrations with over 1500 apps
• Team collaboration tools

Pros

• All-in-one platform
• Lots of educational resources and support
• Scalable
• Lots of integrations

Cons

• Can be expensive
• Templates can be difficult to customize
• Reporting isn’t as comprehensive as others (e.g. you can’t segment traffic reports or access in-depth data about mobile users)

Ease of use

It can be difficult to get started with HubSpot because there are many services and packages available. Plus, the dashboard can be overwhelming as it contains lots of data. 

That said, once you familiarize yourself with the platform (and/or make use of the online resources), it shouldn’t be too challenging.

Pricing details

You can use HubSpot for free, or upgrade to the Marketing plan which costs $18 per month. 

Best for

HubSpot is best for larger businesses that want to track data across various touchpoints including websites, emails, and social media.

6. Matomo Analytics

Matomo is an independent WordPress analytics plugin. But you also have the option to import your Google Analytics data to keep all past and current information in one place. 

The plugin provides full control over the data you collect, since web analytics are hosted on your own server, with no third-party interference. That said, this can impact website performance, since your server will face additional requests for each page view.

Matomo provides access to features that require less configuration than Google Analytics. Support for WooCommerce, Easy Digital Downloads, and MemberPress comes by default, so you don’t need to worry about installing multiple add-ons. 

Key features

• Campaign tracking
• Visitor profiles
• User privacy protection
• A GDPR manager
• Support for over 50 languages
• Real-time reports
• In-depth segmentation
• Geolocation maps
• Report comparisons
• Report access controls
• Role, visitor, or page exclusion
• Form analytics 
• Media analytics

Pros

• Detailed reporting summaries
• Ability to add goals to make tracking more personalized
• Ethical data collection 
• A high level of customization

Cons

• Comes with a steeper learning curve than other analytics plugins
• The user interface is a little outdated
• Paid features are quite expensive

Ease of use

Customers report a very simple setup process and intuitive navigation. That said, running Matomo Analytics can use lots of server resources, so it’s best to check the prerequisites and technical requirements.

Matomo recommends that high-traffic websites or multisite networks install Matomo On-Premise or sign up to Matomo Cloud. 

Pricing details

The Matomo Analytics plugin is free to install, but there are premium paid features that you can access from $39 per year. 

Best for

Matomo Analytics is best suited to privacy-concerned users who want a Google Analytics alternative.

7. Site Kit by Google

Site Kit by Google is a completely free WordPress plugin that lets you connect your WordPress site to Google Analytics and various other Google services. You can view your site’s traffic, content performance, and page speed.

If you run ads on your site, you can utilize the Google AdSense integration to keep track of your ad revenue. The plugin also lets you see how many people found your site in search results, as well as manage your Google tags.

You can access at-a-glance metrics for your entire site or individual posts. Plus, you can define which WordPress user roles can view your analytics data. 

Key features

• Easy-to-understand insights
• Official Google statistics 
• One dashboard for multiple Google tools
• Granular permissions across different Google services
• Support for Google Search Console, Google Analytics, Google AdSense, PageSpeed Insights, and Google Tag Manager (GTM)

Pros

• Completely free
• Quick setup (without having to edit site source code)
• Official Google statistics
• Custom user permissions

Cons

• Reporting is quite basic compared to other analytics tools

Ease of use

Site Kit has a simple setup process that requires you to connect your Google Analytics account with the plugin. Then, Google will automatically add the tracking tag to your website.

It’s also useful to have all Google services in one dashboard. And, you can set up all tools in the same way, so there’s no need to edit the source code of your site.

Pricing details

Site Kit by Google is a free WordPress analytics plugin.

Best for

Site Kit is best for users who only need basic reports and want a free analytics solution. It’s also suited to website owners who use (or are interested in using) other Google services.

8. SlimStat

Like Matomo Analytics, SlimStat ensures the privacy of your users and gives you full ownership and control over user data. This means that you can comply with data regulation laws, like the GDPR. Plus, you’ll get built-in privacy features like IP address hashing.

But, unlike Matomo, SlimStat takes precautions so that your website performance doesn’t suffer. For starters, it integrates seamlessly with popular caching plugins. The paid version also stores your visitor information in an external database to reduce the load on your server.

What’s more, SlimStat offers real-time monitoring and an interactive world map which provides instant insight into audience locations. There’s also an emphasis on ease and convenience with the premium version since you can access heat maps for user engagement.

Key features

• A real-time access log
• GDPR compliance
• Filters to exclude user roles and pages from tracking
• IP address hashing
• An interactive world map
• Email reports
• A custom database
• Interactive heat maps
• Caching optimization
• Extended data views
• User activity profiles

Pros

• Privacy focused
• Optimized for performance
• One of the more affordable premium solutions

Cons

• Geolocation feature relies on additional tools
• No support

Ease of use

Although SlimStat is pretty straightforward to set up and use, it’s a more resource-intensive plugin that comes with some prerequisites. To give you an idea, you’ll need at least 10 GB of free database space and at least 32 MB of free PHP memory for the tracker.

That said, there are plenty of features that make data analysis quick and easy, like interactive world maps and heat maps. 

A big drawback is that the plugin lacks technical support (although you can access the documentation).

Pricing details

The free version of SlimStat is quite powerful, but it can impact WordPress performance. If you decide to upgrade to SlimStat Pro, it will cost $29 per year for a single site.

Best for

SlimStat is great for privacy-conscious users who don’t want the performance of their websites to suffer too greatly.

9. WP Statistics

WP Statistics is an independent WordPress analytics plugin that doesn’t rely on existing platforms like Google Analytics. This means that you can maintain compliance with data privacy laws like the GDPR. And it anonymizes IP addresses to respect user privacy.

One of the best parts about WP Statistics is that it makes it very easy to identify your most visited pages, top referring sites, the most used browsers, and more. Plus, all this data is presented in visually appealing ways like graphs (apart from email reports which are sent as plain text).

WP Statistics has a strong focus on content-based statistics like authors, categories, and tags, which makes it a great option for multi-author blogs or magazine sites. That said, a major drawback of this plugin is that you’ll require a separate add-on to access real-time stats.

Key features

• Full data ownership retention
• Enhanced IP hashing
• A simple analytics dashboard
• URL tracking (including UTMs)
• Author analytics
• Email reports
• Role-based access control
• Advanced filtering
• Download tracking (premium add-on)
• Custom post type tracking (premium add-on)

Pros

• Powerful free version
• Regular email reports
• Automatic daily data cleanup
• Simple dashboard

Cons

• Real-time tracking only available with a premium add-on
• Data stored on your own server, which can slow down your site

Ease of use

WP Statistics focuses on simplicity, so you don’t need any coding knowledge to set it up or use it effectively. Except for email reports, all data is presented visually in charts and graphs. This makes it easy to scan your most important metrics. 

And while there are performance concerns, the plugin integrates with caching plugins and content delivery networks (CDNs). 

Pricing details

The WP Statistics plugin is completely free, but there are a range of premium add-ons that you might need, including real-time stats. These add-ons range from $15 to $39 for a single site.

Best for

WP Statistics is a great option for users on a budget, since it’s one of the most powerful free options available. It’s also particularly suited to bloggers or owners of other content-heavy sites.

10. Burst Statistics

If you’re new to WordPress analytics and don’t want to be overwhelmed by too many features, Burst Statistics is a great option. You’ll get access to a clean interface, concise insights, and simple navigation.

Like some other analytics plugins, all data is stored on your own server, so you can remain fully compliant with the GDPR and other privacy regulations. As we’ve discussed, this can lead to performance issues, but Burst aims to counter this effect with features like Turbo Mode.

Additionally, you can automatically archive or delete data after a certain amount of time. Burst is also particularly useful if you like to compare website analytics across different days and weeks. Besides the default metrics, you can even track custom goals.

Key features

• Analytics comparisons
• Referral tracking
• Auto-archiving
• Advanced filters
• Custom goals
• Real-time tracking
• A dashboard widget
• GDPR compliance
• Email reports
• URL parameter tracking (premium)
• UTM campaign tracking (premium)

Pros

• Clean user interface
• Privacy-focused
• Performance features
• Quality support
• Regular updates

Cons

• Basic features compared to other analytics plugins

Ease of use

The plugin is easy to install and activate through the dashboard. You’ll receive a tour of the plugin so that you know how to use it effectively. And there are support forums and a knowledge base available if you need help.

Pricing details

You can use Burst Statistics for free. If you need premium features like geolocation tracking or data archiving options, you can upgrade from $39 per year for one website.

Best for

Burst Statistics is best for people who are new to analytics and don’t need tons of features. 

Comparison of the top analytics plugins on WordPress

	Free	Ease of use	GDPR compliant	Real-time stats	Paid plans	Best for
Jetpack Stats	Yes	Easy	Yes	Yes	From $8.90 a month	All-round analytics for small and large websites
MonsterInsights	Yes	Moderate	Yes	Yes	From $249 per year	Ecommerce websites with a large budget
Analytify	Yes	Easy	Somewhat	With premium version	From $75 per year	Multilingual sites
GA Google Analytics	Yes	Easy	Yes	No	From $20 per year	Small or personal sites
HubSpot	Yes	Moderate	Not by default	Yes	From $18 per month	Large businesses
Matomo	Yes	Moderate	Yes	Yes	From $39 per year	Users who want a Google Analytics alternative
Google Site Kit	Yes	Easy	Not by default	No	None	Website owners that use lots of Google services
SlimStat	Yes	Moderate	Yes	Yes	From $29 per year	Privacy-conscious users
WP Statistics	Yes	Easy	Yes	Requires add-on	Premium add-ons from $15	Bloggers
Burst Statistics	Yes	Easy	Yes	Yes	From $39 per year	Beginners

Factors to consider when choosing a WordPress analytics plugin

Now that you know why it’s a good idea to install a WordPress analytics plugin, let’s take a look at some important factors to consider when choosing a tool for your website. 

Compatibility and integration

Most website owners have existing systems and workflows in place. Therefore, you’ll want to choose a WordPress analytics plugin that complements these tools and processes.

For starters, you’ll need a plugin that’s compatible with your version of WordPress. While this may sound obvious, WordPress is updated regularly, so this isn’t necessarily a given.

On top of that, your preferred tool should integrate with your WordPress theme and other essential plugins. This is especially important if you want to track data from your WooCommerce store (or that from a membership plugin or similar). 

You’ll also want to ensure that your plugin supports your site’s features, including custom fields and post types. For instance, if you run an LMS website, the tool should be able to support lessons, courses, etc. 

If your analytics plugin isn’t compatible with existing tools and software, you might not be able to collect the data that you want. Additionally, it might lead to plugin conflicts which can cause common WordPress errors that might even break your website.

Depending on the type of site you run, you may require integrations with ecommerce plugins, form plugins, or page builders. You can usually confirm compatibility by checking the plugin details or visiting the tool’s website. If not, don’t hesitate to contact the developer directly. 

Data accuracy and reliability

You’ll also want an analytics plugin that delivers accurate results. Otherwise, you’ll be making decisions about your website based on incorrect information. 

Ideally, you’ll choose a tool with a proven track record of success. But you may also be able to determine whether a plugin is providing accurate results by trying several tools and comparing the results.

You can also check the plugin reviews to see what real users have to say. 

Real-time analytics

In your search for a WordPress analytics plugin, you might find that some tools update the dashboard daily. 

You’ll also find plugins that offer real-time analytics. This means that you get access to completely up-to-date metrics, so you won’t make decisions based on expired or outdated data. 

Plus, with real-time analytics, you can act on the available information much faster. This helps improve productivity.

Ease of use and user interface

One of the most important factors to consider when choosing a WordPress analytics plugin is ease of use. Dealing with website analytics can be complex — even at the best of times. 

Add that to a tricky setup process or confusing interface, and you might struggle to get the most out of your analytics tool.

Most analytics plugins will require you to register for an account and connect your site to the plugin so that it can track your data. This process shouldn’t take too long or be too overwhelming.

Additionally, once the plugin is all set up, it should be easy to quickly pull up relevant data like traffic sources, visitor numbers, and bounce rates. In fact, the best analytics plugins also provide an intuitive dashboard where you can view all your website stats at once.

Technical support and documentation

Choose a tool that offers plenty of technical support and documentation. This will help you set up and configure the plugin correctly. 

Some technical issues are inevitable. Maybe the plugin will stop tracking a certain metric or providing real-time analytics. But with quality support, you’ll be able to resolve these problems immediately.

At the very least, it’s good to have email support available with your analytics plugin. Some tools even provide detailed tutorials, documentation, and other resources like blogs and forums.

Company reputation and reviews

The best way to find a reliable analytics plugin is to read customer reviews. These are usually objective and should give you a good idea of the plugin’s capabilities and the developer’s response times.

You’ll notice that plugins listed in the WordPress directory also feature a star rating. While this is useful, you’ll want to check how many active installations the plugin has. This way, you’ll know that the average rating is based on sufficient feedback.

Pricing

Naturally, the price of a WordPress analytics plugin is an important factor. But what’s more important is the value you get for your money.

There are many analytics plugins available. Some options are completely free, while others offer premium versions that come with more features or dedicated support.

Of course, you’ll want to choose an analytics plugin that matches your budget. But also make sure that you’re able to track the data that’s most important to you. And, it can be worth upgrading to access better support if you’re a complete beginner.

What makes a good WordPress analytics plugin?

Now that we’ve discussed the best WordPress analytics plugins available, let’s recap what characteristics embody a quality plugin.

Accuracy and reliability

There’s no point in keeping track of key metrics if the data isn’t accurate. Otherwise, you’ll be making important business decisions based on the wrong facts. For example, you might choose to optimize your site for visitors in Europe when actually the majority of your traffic comes from the U.S.

If the figures seem way off, this is a clear sign that the tool isn’t accurate enough. Read the plugin’s reviews with an eye towards mentions of accuracy and, if you’re not confident, you can temporarily use more than one solution to compare numbers. 

Real-time analytics

As we discussed, it’s important to make sure that you get access to the most up-to-date analytics. While some tools refresh statistics daily, you might want to find a tool that delivers real-time information. This way, you’re able to make quick decisions about your website. 

Some WordPress analytics plugins offer this feature with their default service. Others, like WP Statistics, only provide real-time tracking with a paid plan or premium add-on.

A user-friendly dashboard

The user-friendliness of a tool will likely impact the frequency and ease with which you take advantage of it. It’s best to find a WordPress analytics plugin that offers a swift setup process where there’s no room for error.

If you’re new to analytics, it’s a good idea to use a tool that represents data in charts and graphs. On top of that, the best analytics plugins provide simple dashboards where you can quickly access an overview of your site statistics. 

Support and updates

Analytics can be overwhelming to decipher, even for very experienced users. Plus, you may run into plugin conflicts or other errors.

Therefore, it’s important that you choose a tool that offers some kind of support. This doesn’t have to be direct support like phone or email (although this is great). Instead, it might mean access to a knowledge base or forum.

If you opt for a popular analytics plugin, you’ll likely find lots of resources like online tutorials and documentation. 

Additionally, you’ll want a plugin that updates regularly so that it stays compatible with other tools on your site. Updates tend to come with exciting new features, as well as bug fixes and vulnerability patches to make your site more secure.

Compliance with privacy laws

Many analytics plugins claim that they are GDPR-compliant. This means that they comply with the General Data Protection Regulation (GDPR) which protects visitors’ data based in the European Union. 

Some analytics tools offer additional features like IP anonymization or hashing to respect user privacy. They may even provide users with the ability to opt out of cookie tracking.

Ensuring user privacy is vital. Not only can non-compliance result in financial penalties, but it can also lead to a loss of customer trust and reputational damage.

How Jetpack Stats embodies these characteristics

As we’ve seen, it’s essential to find a tool that’s accurate, user-friendly, and compliant with data privacy laws.

Jetpack Stats provides real-time data on visitors including engagement metrics like likes, comments, video plays, downloads, and more. Not only that, but you’ll get access to an intuitive dashboard where you can instantly view trends from the past week, month, or year.

You can also identify your top-performing pieces of content (and who wrote them) and understand where your visitors are coming from with UTM tracking. Beyond that, Jetpack keeps user data secure so you can remain GDPR-compliant.

Jetpack Stats works well as part of your larger ecosystem. It integrates with popular tools like WooCommerce and Jetpack Social, enabling you to track ecommerce data, social data, and more.

You can use the Basic free plan on personal sites. Commercial sites will require the paid solution, which comes with priority support and access to upcoming advanced features.

Frequently asked questions

Let’s answer some of the most common questions about WordPress analytics plugins.

What is a WordPress analytics plugin?

A WordPress analytics plugin gives you access to data that helps you understand how users interact with your website. You can gain information about traffic referral sources, page views, bounce rates, and more. 

What are the main benefits of using an analytics plugin on WordPress?

The main benefit of using an analytics plugin is that you’ll gain knowledge about what works well on your site and what could be improved. Based on the data you collect, you’ll be able to optimize your site more effectively.

Is it easy to set up and use an analytics plugin on WordPress?

Analytics can be quite complex, and some tools include a lengthy setup process which can be overwhelming for beginners. 

Jetpack Stats can be installed and activated directly through the WordPress dashboard. It only takes a few clicks to have everything set up, and you’re able to navigate through the plugin’s features with a user-friendly interface.

Can I track real user behavior with these plugins?

Not all analytics plugins provide real-time tracking, while some make this a premium feature.

But with Jetpack Stats, you can access real-time data about your visitors. This includes likes, views, downloads, video plays, and more.

Are there analytics plugins that track user engagement on posts?

Jetpack Stats makes it easy to track user engagement on WordPress posts. You can measure link clicks, likes, comments, shares, and more. 

Can I integrate my analytics plugin with social media?

Some WordPress analytics plugins offer valuable integrations. For instance, Jetpack Stats integrates with Jetpack Social so you can see your WordPress and email subscribers. You can also view follower counts for your social media pages, and discover which social networks your content gets shared to most frequently.

Jetpack Stats: Simple yet powerful analytics for WordPress sites

WordPress analytics plugins shed light on user interactions with your website. This helps you identify areas that work well and those that need improvement. As such, you can optimize your site more effectively to increase visits, boost engagement, and much more.

That said, it’s important to find an analytics plugin that tracks data in real time and offers maximum accuracy. Plus, it should integrate nicely with your existing plugins and systems, and be relatively simple to set up and use.

With Jetpack Stats, you’ll get access to an intuitive dashboard that displays real-time data on visitors, likes, comments, and more. You can even integrate the plugin with Jetpack Social to see your social reach. Get started today!