Jetpack 101

Feel Good Friday: 15 Fun Social Media Post Ideas for Fridays

Fridays are a special day of the week, full of anticipation for the weekend. They present a unique opportunity for businesses to engage with their audience in fun and creative ways. 

Whether it’s through flash sales, fun facts, or feel-good stories, Friday posts can boost your brand’s visibility and interaction on social media. On this page, we’ll explore fifteen engaging social media post ideas specifically for Fridays, designed to make your audience smile and your brand shine.

1. # TGIF flash sale

A “Thank God It’s Friday” (# TGIF) flash sale is a great way to kick off the weekend. Announce a special discount or promotion that’s available for one day only. This creates urgency and gives your followers a reason to check your social media accounts regularly. Highlight the deal in a bright, eye-catching graphic and make sure to include clear instructions on how to take advantage of the offer.

A successful flash sale post should be simple, yet direct. Use phrases such as “Today Only” or “Limited Time Offer” to create urgency. Include a compelling image or graphic that grabs attention. 

Make sure the discount code or link to the sale is easy to find. Lastly, remind your audience how this offer can benefit them, whether it’s saving money or getting exclusive access to a new product. This combination of urgency and clarity will drive engagement and sales.

2. Freebie Friday

Who doesn’t love a freebie? Host a giveaway where participants can win a product or service. Encourage your followers to like, share, and comment on the post to enter. This not only boosts engagement, but also expands your reach as participants share the contest with their friends and family. Make sure the prize is something desirable that will excite your audience.

To run a successful giveaway, keep the rules simple and clear. State the prize and what participants need to do to enter. For example, “Like this post, tag a friend, and follow our account for a chance to win”. 

Use an engaging image of the prize and a catchy headline. Set a clear deadline for entries and announce the winner in a follow-up post. This not only creates excitement, but also encourages ongoing engagement with your brand.

3. Customer of the week

Featuring a loyal customer can build a strong community around your brand. Share a success story highlighting how your product or service has made a difference in someone’s life. 

Start by choosing a customer who has a compelling story. Reach out to them for a short interview or ask them to share their experience. Use their words to craft a post that feels personal and authentic. Include a photo of the customer if possible, with their permission. Highlight specific ways your product or service has helped them. This approach makes the post relatable and builds trust with your audience. 

4. Friday shoutouts

Give a shoutout to a partner, supplier, or other business that you collaborate with. This fosters a sense of community and support and can also strengthen your business relationships.

To create a shoutout post, start by selecting a partner you want to acknowledge. Write a short message explaining why you value the collaboration. Mention any specific projects or successes you’ve achieved together. Include their social media handle, so your followers can check them out. Adding a photo or logo of the partner can make the post more engaging as well. 

5. Week’s highlight reel

Compiling top moments, achievements, or milestones from the week into a short video is a great way to reiterate your offers and demonstrate what you’re doing for customers and the community — all without feeling like an ad forced upon your followers. 

Start by gathering content from the past week. This should include photos, videos, and noteworthy updates. Use simple video editing software to piece together these highlights into a short, cohesive reel. Add captions or brief text overlays to give context to each moment. Keep the video concise, around 30 to 60 seconds, to maintain viewer interest.

Share the video with a caption summarizing the week’s achievements. Invite your audience to share their thoughts or comment on their favorite highlight. A weekly highlight reel not only updates your audience, but also reinforces your brand’s active presence and dedication.

Two sets of hands holding and point at a social media application on a smart phone.

6. Flashback Friday

Sharing a nostalgic post about the history of your company or industry can engage your audience with a touch of nostalgia. Use the hashtag # Flashback Friday to connect with a broader audience and tap into a popular social media trend.

To create a Flashback Friday post, choose an interesting moment from your company’s past. This could be a photo from your early days, a significant milestone, or a notable event in your industry. Write a short caption explaining the significance of the moment. Keep the tone casual and informative, sharing insights that your audience might find interesting.

Including a visual element, like an old photo or a vintage advertisement, can make the post more engaging. Encourage your followers to share their own memories or thoughts related to the post. Flashback Friday posts can remind your audience of your company’s journey and highlight your long-standing presence in the industry.

7. Weekend plans poll

Creating a poll asking your audience about their weekend plans can be a fun and engaging way to interact with your followers. Offering fun options to choose from encourages participation and can spark conversations in the comments.

To set up a weekend plans poll, think of a few different activities that are relatable and appealing to your audience. For example, you could ask, “What are your weekend plans?” with options such as “Relaxing at home”, “Outdoor adventures”, “Catching up on work,” or “Spending time with family”. Consider it a bonus if you can work in an activity related to your company, “Getting coffee at Jetpack Roastery!” 

Use a simple graphic or photo that relates to the theme of the poll. Write a short caption inviting your followers to vote and share more about their plans in the comments. 

Polling your audience not only provides insight into their interests, but also shows that you value their input. It’s an easy and effective way to keep your social media content interactive and engaging.

8. Friday funnies

Posting a humorous meme, joke, or comic strip relevant to your industry can add a light-hearted touch to your social media feed. Humor is a great way to make your brand more relatable.

To create a Friday funnies post, find or create a meme, joke, or comic that resonates with your industry or audience. Ensure that the humor is appropriate and in good taste. Avoid controversial or sensitive topics and follow all intellectual property rights laws.

Write a simple caption that complements the humor and invites your followers to share their reactions. Something like, “We all need a laugh on Fridays! What’s your favorite industry joke?” can work well. Using humor not only entertains your audience, but also encourages likes, comments, and shares.

This type of content can break the monotony of regular posts and provide a refreshing change. It shows that your brand has a fun side and can connect with its audience on a more personal level.

9. A “Captioned by AI” series

Using AI to generate funny captions for images related to your business can be a fresh and engaging way to entertain your audience. This approach combines technology and humor, making your content stand out while showcasing a modern touch.

To create a “Captioned by AI” series, start by selecting some images that are relevant to your business. These could be product photos, behind-the-scenes shots, or industry-related images. Use an AI tool, such as Jetpack AI Assistant, to generate witty and humorous captions for these images.

Landing page for Jetpack AI Growth product with image, text and call to action button.

Share the images with the AI-generated captions on your social media feed. Invite your followers to join the fun by commenting with their own captions or voting on their favorite AI-generated ones. 

10. A Friday fun fact

Sharing interesting facts about your industry or products can engage your audience and add value to your social media feed. These facts should be intriguing and informative, giving your followers something unique to absorb.

To create a Friday fun fact post, choose a piece of information that is relevant and likely to surprise or interest your audience. This could be a lesser-known feature of your product, a historical fact about your industry, or a quirky statistic. Write a short, clear caption that explains the fact in simple terms.

Accompany the fact with a visual element, such as an infographic, a relevant image, or a short video. This helps to catch the eye and make the information more digestible. Encourage your followers to share their own related facts or thoughts in the comments.

11. A feel good story

Sharing an inspiring story about your team, customers, or a positive industry-related event can uplift your audience and reinforce your brand’s values. Use the hashtag # FeelGoodFriday to connect with others sharing similar content.

To craft a feel-good story, select a topic that highlights kindness, success, or positive change. This could be a story about how your team came together to overcome a challenge, a customer who has benefited greatly from your product, or a charitable event you participated in.

Write a concise narrative that focuses on the key details and emotions of the story. Include quotes or testimonials if possible, as these add authenticity. Pair the story with a relevant image or video to make it more engaging.

End the post with a positive message or a call to action, inviting your followers to share their own feel-good stories. This type of content creates a sense of community and positivity around your brand, encouraging followers to engage and share similar values.

12. A Friday flashback review

Sharing a review or testimonial from a satisfied customer can emphasize the positive experiences others have had with your products or services. This not only builds credibility, but also serves as social proof for potential new customers.

To create a Friday flashback review post, select a compelling review or testimonial from your archives. Ensure that it highlights specific benefits or features that made a difference for the customer. Reach out to the customer for permission to use their review, and ask if they would like to provide an updated comment or photo.

Write a short post that includes the review, emphasizing the key points that showcase your product’s strengths. Pair the review with an image of the customer or your product. Use the hashtag # FlashbackFriday to connect with the wider community.

Encourage your audience to share their own experiences in the comments or submit their testimonials for future features. Sharing real stories from real customers can help potential buyers see the value in your offerings.

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13. Weekend preview

Teasing upcoming promotions, events, or product launches can keep your audience informed and excited. This type of post builds anticipation and ensures that your followers are looking forward to your social media posts on Saturday and Sunday.

To create a weekend preview post, compile information about any special offers, events, or product launches you have planned. Write a concise caption that highlights the key details and what your audience can expect. For example, “Stay tuned for our weekend flash sale starting tomorrow!” or “Join us for a live demo of our new product this Saturday.”

Pair the announcement with an engaging image or graphic that visually represents the upcoming event or promotion. Use a clear call to action, such as “Mark your calendars!” or “Don’t miss out!”

Person using a smart phone to take a photo of breakfast food and coffee in a rustic cafe.

14. # FridayReads

Recommending a book or an article related to your industry can provide value to your followers and position your brand as a knowledgeable resource. This type of post encourages learning and can spark discussions among your audience.

To create a # FridayReads post, select a book or article that’s relevant to your business or industry. Write a short summary explaining why you recommend it and how it can benefit your followers. For example, “This week’s # FridayReads is The Lean Startup by Eric Ries. It’s a must-read for anyone interested in innovation and building sustainable businesses.”

Include a link to the book or article and, if possible, tag the author or publication. Pair the recommendation with a relevant graphic. Encourage your followers to share their thoughts if they’ve read it or suggest related readings.

By regularly sharing # FridayReads, you provide ongoing value to your audience and promote a culture of continuous learning. This helps build a community of engaged followers who look to your brand for insightful recommendations.

15. Friday thank you!

Taking a moment to express gratitude to your customers, followers, or collaborators can foster a sense of community and appreciation. A simple “thank you” can go a long way towards building loyalty and goodwill.

To create a Friday thank you post, write a sincere and heartfelt message thanking your audience for their support throughout the week. Highlight any specific achievements or milestones reached, and acknowledge the contributions of your followers and team. For example, “Thank you to all our amazing customers for your continued support! Your feedback and loyalty drive us to do better every day.”

Pair your message with a warm, engaging image — perhaps a photo of your team, a happy customer, or a simple graphic. Invite your audience to share what they’re thankful for in the comments to encourage interaction.

Regularly expressing gratitude not only strengthens your relationship with your audience, but also creates a positive and supportive community around your brand. It shows that you value and appreciate the people who contribute to your success.

Frequently asked questions

What makes Fridays a good day for engaging social media content?

Fridays are a good day for engaging social media content because people are often in a more relaxed and positive mood. As the workweek ends, they tend to spend more time on social media, looking for entertainment and interaction. Posting fun and engaging content on Fridays can capture this increased attention and improve your engagement rates.

How can I increase engagement with my Friday posts?

To increase engagement with your Friday posts, focus on creating interactive and relatable content. Ask questions, run polls, or host giveaways to encourage participation. Use eye-catching visuals and keep your captions short and engaging. Posting at optimal times, such as late morning or early afternoon, can also help you reach more people.

How do seasonal themes affect Friday social media posts?

Seasonal themes can add relevance and timeliness to your Friday posts. By aligning your content with current holidays, seasons, or events, you can make your posts more relatable and engaging. For example, during summer, you might focus on outdoor activities or vacations, while in December, holiday-themed content would be more appropriate.

What are the best times to post on Fridays for maximum engagement?

The best times to post on Fridays for maximum engagement are typically late morning to early afternoon. Posting between 10 AM and 2 PM often works well, as people check their social media during lunch breaks. Analyzing your own social media analytics can also help you determine the best times for your specific audience.

What are some mistakes to avoid with Friday social media posts?

Avoid posting overly-promotional content that can come off as insincere or pushy. Instead, focus on engagement and building a connection with your audience. Also, avoid posting too late in the day when people are less likely to be online. Lastly, ensure your content is high-quality and relevant to avoid turning off your audience.

How do I keep my content fresh every Friday?

To keep your content fresh every Friday, plan ahead and vary your posts. Use a mix of different types of content such as polls, giveaways, stories, and flashbacks. Stay updated on current trends and events to keep your content relevant. Engaging with your audience and asking for their input can also provide new ideas. This goes for any other day of the week as well, such as social media posts on Mondays.

What are some creative hashtag ideas for Friday posts?

Some creative hashtag ideas for Friday posts include # FeelGoodFriday, # FridayFunnies, # FlashbackFriday, # TGIF, and # FridayReads. These hashtags can help categorize your content and make it more discoverable. You can also create unique hashtags related to your brand for more personalized engagement, but these should be in addition to popular ones that people are already using. 

Hashtags trend up and down continually, so keep watch for others’ posts to see what competitors, followers, and influencers are using most often.

What are some tools or apps to help me create and publish Friday posts?

Several tools and apps can help you create and publish Friday posts efficiently. Jetpack Social is an excellent option for automating social media posting across multiple platforms at the same time. It simplifies the scheduling process, ensuring that your posts go live at the optimal times. 

Additionally, Jetpack AI Assistant can assist in generating high-quality content quickly, making it easier to maintain a consistent posting schedule without sacrificing quality.

Where can I learn more about Jetpack Social & AI Assistant?

You can learn more about Jetpack Social and Jetpack AI Assistant by visiting their respective pages on the Jetpack website. These tools can streamline your social media management and content creation processes, helping you maintain an active and engaging online presence. Check out Jetpack Social and Jetpack AI Assistant to explore their features and benefits.

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Rob Pugh profile
Rob Pugh

Rob works on building tools for creators and their audiences. He's focused on building an open, calm platform that will be loved by bloggers, newsletter publishers, and readers alike. He's worked on marketing and product for 15 years, primarily at Automattic, Mailchimp, and UPS.

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