Jetpack includes powerful tools to help your WordPress site load faster, perform better in search engines, and deliver a smoother experience for your visitors. Whether you’re optimizing Core Web Vitals, speeding up image load times, or reducing server load, Jetpack can help boost your site’s performance.
This guide highlights Jetpack’s most important performance tools — from built-in settings to optional plugins — to help you improve your site’s speed, stability, and SEO.
Jetpack Boost: optimize core web vitals and load speed
Jetpack Boost is a performance plugin designed to improve how quickly your site loads and help you meet Core Web Vitals — key speed metrics used by Google.
Why use it:
- Speed up the appearance of visible content
- Improve Largest Contentful Paint (LCP)
- Prioritize performance on your most important pages
Includes:
- Critical CSS: Prioritizes styling for content that loads first.
- Defer JavaScript: Delays non-essential scripts to reduce loading time.
- Caching: Speeds up repeat visits by saving full page versions.
- LCP Image Optimization: Detects and optimizes the most important image on each page.
- Cornerstone Pages: Focuses performance improvements on specific high-value pages.
→ Learn more in the full Jetpack Boost guide
Performance & Speed: load assets from a global CDN
The Site Accelerator feature helps your site load faster by serving your images and static files from Jetpack’s global content delivery network (CDN).
Why use it:
- Reduces load on your server
- Speeds up image-heavy pages
- Improves loading times by serving files from data centers near your visitors
You can choose to accelerate image delivery, static file delivery, or both. These options are available in the Jetpack plugin under the Performance tab at Jetpack → Settings
Media: fast, reliable video hosting with VideoPress
VideoPress lets you upload high-quality videos directly in the WordPress editor and delivers them quickly through Jetpack’s fast, ad-free player.
Why use it:
- Offloads large files from your web server
- Streams videos from a global infrastructure so videos load faster
- Supports adaptive quality for smooth playback
Search: help visitors find content faster
Jetpack Search improves the default WordPress search with fast, real-time results and advanced filtering.
Why use it:
- Offloads database intensive WordPress searches to cloud servers
- Adds filters for categories, tags, dates, and more
- Scales well for large sites and WooCommerce stores
- Makes search feel modern and responsive
Caching: speed up repeat visits
Jetpack Boost includes a built-in page caching feature that stores and serves full versions of your pages for logged-out visitors. This helps reduce server load and significantly improves load times on repeat visits.
Why use it:
- Faster page load times for returning users
- Reduced server and database usage
- Automatically clears cache when content is updated
Jetpack Boost’s caching works out of the box for most sites. You can also customize it with filters, adjust cache duration, exclude certain pages from caching, or enable logging for debugging.
→ Learn more about caching with Jetpack Boost
If you need advanced caching features or your hosting provider prevents Boost’s cache from activating, you can use WP Super Cache for more control.
WP Super Cache: advanced page caching
WP Super Cache is a free plugin by Automattic that saves static versions of your pages and serves them to visitors without repeated database queries.
Why use it:
- Reduces load on high-traffic or dynamic sites
- Improves load speed for returning visitors
- Offers advanced configuration beyond what’s built into Jetpack Boost
→ View WP Super Cache setup guide
Also helpful for site stability and performance
Jetpack includes features that indirectly support speed and reliability:
- Jetpack Protect: Blocks brute-force login attempts and bots that can slow down your site.
- Jetpack Monitor: Alerts you if your site goes offline so you can act fast.
- Jetpack Stats: Gives you lightweight analytics without slowing down your site.
Summary: Which tools should I use?
| Goal | Recommended Tool |
| Improve Core Web Vitals | Jetpack Boost |
| Speed up images and static files | Site Accelerator |
| Optimize Largest Contentful Paint | Jetpack Boost |
| Cache full pages | Jetpack Boost or WP Super Cache |
| Host fast, ad-free videos | Jetpack VideoPress |
| Improve content discoverability | Jetpack Search |
| Block malicious traffic | Jetpack Protect |
| Monitor downtime | Jetpack Monitor |
| Lightweight visitor analytics | Jetpack Stats |
Need help?
Not sure which tools are right for your site? Contact Jetpack Support — we’re happy to help.
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