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Getting More Views and Traffic

Do you enjoy Jetpack’s Stats feature and want more traffic? Here are some tips for attracting more visitors to your site:

Tell people in your social networks about your new post.

Promote your posts across your social networks with Jetpack’s Publicize feature, which will automatically tell your Twitter followers, Facebook friends, LinkedIn connections, and more as soon as you publish a new post.

Make your content visible to search engines.

If you want your post to be indexed by search engines such as Google and Bing, make sure that “Discourage search engines from indexing this site” is not checked at Settings > Reading in your site’s Dashboard. The internet is full of theories as to how you can raise your post’s visibility in search rankings: none will contest that original, high-quality content with a few well-chosen tags is the best way to get started.

Pay for traffic to your site.

Web applications like StumbleUpon can bring visitors to your posts with rates starting at $.10 per visit. If you’ve published a great post and you want some feedback from visitors, this can be a good way to get the ball rolling. Companies looking for broader distribution of their posts, including getting their content in front of journalists, may want to try services from companies such as PR Newswire. Read more on paying for traffic.

Bug your real-life friends.

Encourage friends and family to read your blog: send them reminder emails when you update and talk to them about it when you meet in person. Better still, encourage them to sign up for updates using Jetpack’s Subscriptions feature. Having a small audience of people you care about is better than having a million visitors and not knowing any of them.

Link to other blogs.

Blogging is all about engaging with others and interacting in online discussions. When you link to a blog post, the blogger will likely find your blog through their stats or a pingback, and come to see what you had to say. They may even subscribe to your site and leave a comment, as we suggested you do above!

Let people know about your posts.

If you’ve written a post with someone in mind, drop them a short email with a link to it.

NOTE: This approach works if used very sparingly, maybe once a month per blogger. You don’t want to annoy anyone or seem like a spammer.

Blog regularly.

Blogs that have more frequent and regular posting schedules tend to develop an audience quicker. If you need inspiration, check out the resources on The Daily Post, like these how-tos on editorial calendars or serial posts. Our daily writing prompts can offer a jump-start, too.

Relax! It takes time.

Even if you do all of the above, you won’t develop a huge following overnight. Building a sizable audience of engaged and loyal readers takes time. Many of the bloggers you admire have likely been at it for years. Stick with it, and don’t get discouraged by a slow start.

If you’re interested in learning the ins and outs of blogging, take a free course at Blogging U. Blogging 201: Branding and Growth is a two-week course focused on growing your blog and online presence.

Additional resources.

For more information, download our free ebook on growing your traffic and building your blog.

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