Jetpack 6.6 is now available for download. This release brings you two features that will make your website more attractive to readers and search engines alike (and a slew of the usual bug fixes and small enhancements).
Continue reading → Jetpack 6.6: Better Site Verification Tools
In today’s digital world, your online presence can end up being the lifeblood of your business. This is why it’s imperative that your site is continuously up and running, and that you mitigate its downtime.
To do so, it’s wise to get started with uptime monitoring to ensure that your website is available and accessible at all times. And Jetpack has a useful uptime monitoring solution for you, and it’s available for free.
Today, we’ll learn why uptime monitoring is crucial for every WordPress website owner, and how using it can even save you money. You’ll come away understanding just how easy it is to get uptime monitoring notifications sent to your email address, as well.
Continue reading → The Importance of Uptime Monitoring With Jetpack
Once you understand the importance of optimizing your page views and attracting site visitors, there is another site performance metric that you should consider: time on page. According to survey results from Brafton, the average time on page for 181 sites surveyed was 2 minutes and 17 seconds.
Similar to a bounce rate (the percentage of visitors who leave your site after viewing only one page), the amount of time that a visitor spends on one of your pages can be an indicator of false leads — visitors who land on your site, only to realize that it’s not what they were looking for and leave immediately. A bounce rate tells you when a visitor has viewed only a single page on your site. Time on page, however, gives you insight into how well your content is actually performing.
Let’s take a closer look at time on page to learn how it works, and what information this metric can disclose about your site performance.
Continue reading → What Is Time on Page and Why Is It Important?
Clients are the backbone of every service-based business — web design freelancers and agencies included. After all, without clients, there are no booked projects and no steady income.
While there are quite a few ways to market yourself as a web designer, the best place to start is with an attractive website and online portfolio that shows potential clients what you have to offer and the value of working with you.
Portfolios are how potential clients can get a feel for your design aesthetic. They can also see which past projects of yours are similar to theirs, and decide whether or not you’re the right designer to bring their ideas to life. In other words, your portfolio shows off your web design skills and helps you eliminate prospects that don’t fit your ideal client profile.
Today, we’ll cover how Jetpack can help to showcase your web design skills with a Portfolio.
Continue reading → Create an Online Portfolio to Highlight Your Web Design Skills
Google provides a number of free tools that seamlessly integrate with Jetpack-powered WordPress websites. These tools can help you deliver even better experiences to your website visitors.
In turn, this can position you to accomplish your long and short-term goals, whether they’re increasing your site engagement, boosting your conversion rate, or successfully reaching a new audience segment.
Let’s take a look at five Google tools that can help cater to your site visitors’ needs, and position you to reach your goals faster.
Continue reading → Try These Five Google Tools for Your Website