It takes mere seconds for visitors to decide whether they want to stay on your website or go elsewhere. So it’s important that you grab their attention immediately and convince them to explore the rest of your site.
A great way to captivate and impress your audience is with a video background. In this post, we’ll take a look at the benefits of adding a video background to your site. Then, we’ll discuss some best practices and show you four easy ways to do this in WordPress.
Continue reading → How to Add a Video Background to a WordPress Page
When you think about hosting videos for your business, popular video sharing sites, such as YouTube or Dailymotion, may be the first things that come to mind. But these are usually not the best choice for those who want to include videos on their WordPress site. They come with restrictions, advertising, and limited control over how your videos are presented and who can see them. Instead of winning more business, or wowing people with your latest creation, your videos could actually push them away.
Today we’re going to look at private video hosting platforms designed for the needs of businesses and professional creators. We’ll explore their features as well as the pros, cons, and costs of the best options available.
Lights, camera, action!
Continue reading → Top 6 Private Video Hosting Platforms for Businesses & Creators
Videos are a fantastic way to communicate with your visitors and boost engagement, and they’re becoming increasingly common on websites. In fact, Social Media Week reported that videos will soon make up 82 percent of worldwide internet traffic.
Many people decide to use a plugin to add videos to their site, but a quick search of the plugin repository will reveal a huge array of options.
To help you choose the best way to display videos on your website, we’ve examined the best plugins and compared them based on their features, pros and cons, ease of use, and pricing.
Continue reading → 9 Best WordPress Video Plugins to Upload, Host, & Play Videos
As your WordPress website grows, you may end up accumulating hundreds, if not thousands, of images. While hosts aren’t usually stingy when it comes to storage space, it still makes sense to clean up your website. If you don’t, you might find yourself with a massive collection of unused media files that can slow things down.
Fortunately, WordPress makes it easy to both upload and delete media files. That means there’s no excuse not to tidy up your image collection from time to time. Once you do, you should see your site running more smoothly and your workflows improved.
In this article, we’ll discuss why you may want to clean up your WordPress Media Library. We’ll then show you how to prepare for that process, two ways to do it, and some maintenance tips for when you’re finished. Let’s dive in!
Continue reading → Clean Up The WordPress Media Library. Remove Unused Images
Over the last decade, video has become an integral part of successful business strategy. It’s no longer enough to have video on your site to stand out; it’s essential to have it woven throughout the customer experience to drive traffic, generate leads, boost engagement, and increase sales.
Despite the ubiquity of video, the available solutions for WordPress are often lackluster. Ads can ruin the moment, presenting irrelevant content and increasing site abandonment. On top of that, there are challenges with integrating technology and self-hosting video.
That’s why we’re excited to present Jetpack VideoPress.
Continue reading → Announcing Jetpack VideoPress: Ad-free, HD video for WordPress
Videos are a powerful form of communication. They’re attention grabbing, fun to watch, and even more fun to share — people are twice as likely to share videos than any other form of content. And, when used correctly, they can reduce customer service calls and increase traffic, leads, and sales.
Continue reading → The Best Way to Host Video on Your Website
A page with no images can look barren, but one with too many will load slowly, which might result in a high bounce rate. Kissmetrics reports that 40% of users will abandon a site that takes more than three seconds to load, and that each further second of delay results in a 7% loss in conversions.
A page with several, well-optimized images can load faster than one with a single, large image file. Finding that middle ground in terms of site images depends on multiple factors, and there are various techniques that can cut down your image load times.
Let’s take look at these factors, how you can use them to your advantage, and what limits you should observe.
Continue reading → How Many Images Per Blog Post or Page? Is There a Limit?
Do you have any videos on your site? If not, you probably should consider adding some.
When it comes to getting the attention of a potential customer or fan, few things are more effective than a captivating video. In fact, Marketing Land reports that people are typically more likely to make purchases after watching product videos.
The use of video content on a business site captures visitor attention and reduces bounce rates. Videos give visitors an incentive to stay and interact with your site longer, leading them to become more interested in your brand in the process. The more invested a person is, the more likely they are to transition from a potential customer to an actual one.
Despite the many benefits of video content, most small business sites don’t use it. This is a huge missed opportunity. Fortunately, it’s never too late to add videos and help your site stand out among the crowd!
Continue reading → Ways to Boost User Engagement with Videos
No one likes a slow site. Most visitors will click away if a page isn’t loading fast enough, and Google actually gives sites lower search engine rankings if they don’t load quickly.
Luckily, there are multiple ways you can improve your site’s speed. Images and videos are the biggest culprits when it comes to slowing down a site, but they can be forced to load faster by using something called a content delivery network (or CDN).
Let’s explore the CDN basics, and how you can use the CDNs that Jetpack provides to speed up your images, your videos, and ultimately your entire site.
Continue reading → How Does a CDN Work to Improve Performance & Site Speed?