If you’re a successful blogger with a lot of posts, congratulations! Getting to where you are today took a lot of hard work, dedication, and passion.
But the more content you have, the harder it can be for visitors to find what they’re looking for quickly and easily. What’s the solution? Adding a high-quality search engine to your blog.
Continue reading → Why the Best Bloggers Need Solid Site Search
Automating your WordPress website’s features can be a real time-saver. The time that website automation saves you can be put back into other site projects, such as increasing the size of your audience or building a strong social media presence.
From marketing tools and content sharing, to site backups and one-click ads, Jetpack offers numerous features that can automate or streamline many common site processes. Let’s take a closer look at these, starting with the website must-haves!
Continue reading → Save Time with Jetpack’s WordPress Automation Tools
One key task that dedicated blog owners eventually need to address is how to boost site engagement. While encouraging your visitors to engage in discussions by leaving comments and showing them related posts can encourage them to interact with your site, there are a few other tactics that you can implement to increase their involvement even more.
Jetpack offers different sidebar widgets that can help keep readers on your site for longer periods of time, and can even increase your following. On the other hand, too many widgets can clutter your sidebar, which might lead to the opposite effect: poor user experiences.
As such, you need to be strategic about which widgets you add to your sidebar. Today, we’ll review three Jetpack widgets that will present your visitors with compelling information without overwhelming them.
Continue reading → How to Boost Site Engagement with an Optimized Sidebar
Every website has a purpose. Whether your site is for a family-owned bakery, a woodworking shop, or even a personal blog, it can benefit from attracting repeat visitors and increasing user engagement.
Partaking in email marketing initiatives (sending electronic messages to site visitors via email) is one of the best ways to do this, as there will be more than 3.8 billion email users before the start of 2019, according to a 2018 Radicati Group study. Imagine how many people you might be able to build relationships with through email outreach!
In this post, we’ll review why email marketing is important, how you can get started, and share some email marketing tips to help you build and maintain an audience while executing your marketing goals.
Continue reading → Email Marketing Tips to Increase Your User Engagement
The more that readers enjoy being on your site, the longer they’ll stay. And the longer they stay, the more likely they are to become dedicated readers, subscribers, or customers.
If you’re looking for a way to keep your website visitors engaged for even longer periods of time, Jetpack’s Related Posts feature can help. This feature works by analyzing all of your content and suggesting additional relevant pieces to your readers.
These suggestions are curated automatically, and are based on the article currently being read. And the best part is that Jetpack accomplishes this without affecting your website’s performance.
Websites with this feature activated generally experience increases in the average length of time that each visitor spends on their site. This ultimately results in longer visits, subscriber growth, or even purchases.
Let’s look at exactly how Jetpack’s suggested posts feature works, and how to make the most of it on your own site.
Continue reading → Keep Your Readers Engaged with Related Posts
Note: Publicize is now auto-share and is part of Jetpack Social.
Imagine that you’re opening up a riding camp for horse enthusiasts. How can you encourage more campers to participate? This isn’t your typical business, so you wouldn’t expect its success to depend on website traffic; however, every business grows or fades due in part to the popularity of its website. To succeed, your riding camp’s website must attract and engage its visitors.
Whether you’re a blogger or a business owner, producing valuable content for your visitors is a must — but it’s only the first step. If you want your hard work to pay off with tangible results, you’ll need to find ways to place interesting content in front of your ideal audience members to keep them coming back.
So, how do you get started? There are several ways to promote your content, including sharing posts on your social media channels or improving your site’s search engine optimization.
Continue reading → 3 Tips to Increase Your Site’s Traffic and Engagement
Publishing content on a regular basis is a great strategy to increase your website’s organic traffic — website visitors who didn’t get to your site by clicking on an ad. But getting those readers is only half the battle.
If you want visitors to subscribe to your newsletter, make a purchase, or engage with your content in any way, you have to keep their attention long enough for a meaningful interaction.
Here are three tips that will help you publish engaging content.
Continue reading → How To Create Content That Keeps Your Readers Coming Back
How to Increase Engagement by Communicating with Visitors
Creating a website is a great way to open the channels of communication with your audience members. Visitors can interact with your content, reach out through your social media platforms, and submit forms with their questions and comments. However, even the best website in the world will miss out on growth opportunities if you don’t develop and support these website communication channels.
Great site communication can help you grow a loyal audience, increase brand awareness, and attract more supporters.
There are multiple ways to use your website to increase communication and engagement with your audience. Let’s discuss the importance of nurturing website engagement.
Continue reading → How to Increase Engagement by Communicating with Visitors